Course detail

Business English 2

FP-HA2Acad. year: 2010/2011

The course follows up on the course studied in the winter semester. The course is focused on characteristic features of business professional communication. It provides students with the relevant specialist language and professional communication skills they will need in the workplace.

Language of instruction

English

Number of ECTS credits

5

Mode of study

Not applicable.

Guarantor

Mgr. Dita Gálová, Ph.D.

Department

Institute of Foreign Languages (ÚJ)

Learning outcomes of the course unit

The course is intended to deepen the student’s language skills necessary for professional communication using relevant vocabulary. It will familiarise the students with basic economic terminology and enable them to understand professional economic texts.

Prerequisites

Good knowledge of general language at pre-intermediate level as minimum. Credit from HA1.

Co-requisites

Not applicable.

Planned learning activities and teaching methods

Teaching methods depend on the type of course unit as specified in the article 7 of BUT Rules for Studies and Examinations.

Assesment methods and criteria linked to learning outcomes

Credit requirements: Participation and work in the exercises are systematically controlled, 60% points at the credit test as minimum. Evaluation reflects the student’s work in the exercises and the knowledge tested by the examination. The examination consists of written and oral part. The exam corresponds to the B1 level according to the Common European Framework.

Course curriculum

1. U8 Competition and product development.
2. U8 Company strategy. Total quality management.
3. U8 Dealing with complaints.
4. U9 Inventions and innovations.
5. U9 Presentations.
6. U9 Promotional copy.
7. U10 Money. Buying, selling and negotiating.
8. U10 Selling techniques.
9. U10 Chasing late payments.
10.U13 The economy and investment.
11.U13 Stockmarket crash. Investing in Internet companies.
12.U13 Business meetings.
13.Credit test

Work placements

Not applicable.

Aims

The aim of the course is to acquaint the students with language skills used in professional communication (reading, listening, speaking, writing) and provides them with basic terminology and specific structures of professional language.

Specification of controlled education, way of implementation and compensation for absences

Students’ participation and their work in the exercises are systematically controlled. Absence may be compensated for by the agreement with the teacher.

Recommended optional programme components

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

eLearning - elektronické materiály Ústavu jazyků FSI. . (CS)

Recommended reading

Not applicable.

Classification of course in study plans

  • Programme BAK Bachelor's

    branch BAK-DP , 1. year of study, summer semester, compulsory-optional

Type of course unit

 

Language exercise

26 hours, compulsory

Teacher / Lecturer

Mgr. Dagmar Červenková
Mgr. Hana Kučerová
Mgr. Miluše Slámečková