Publication detail

Impact of Digitalisation on Companies' Performance During COVID-19

TALÍŘ, M. CHYTILOVÁ, E.

Original Title

Impact of Digitalisation on Companies' Performance During COVID-19

Type

journal article in Web of Science

Language

English

Original Abstract

The main objective of this paper is to investigate how different digitalisation measures have affected business performance in Czech companies during the pandemic. A questionnaire survey of Czech companies from various business sectors was used for data collection. The sample was defined randomly based on voluntary completion. For testing the hypotheses, the instruments used were one-factor ANOVA, Pearson Chi-square test. The study determines the digitalisation measures used and the change in the level of digitalisation of business processes. It provides an overview of the short-term impact of the measures on business performance. It confirmed the link between the growth in the level of digitalisation of external communication and the business sector (for industrial enterprises). Confirmed the association between the digitalisation of product offerings and service measures) and the level of digitalisation of marketing, the level of the website, the education and training of staff (measures), and the level of external communication. The association between the measures taken and the enterprise's financial situation during the pandemic was not confirmed. The results are limited to the Czech environment and the pandemic period. Due to how the sample is defined, insights regarding the wholesale and retail sectors are inconclusive. The study does not take into account long-term follow-up of changes.

Keywords

General management; management of non-government organisations; research methods; business processes

Authors

TALÍŘ, M.; CHYTILOVÁ, E.

Released

30. 6. 2024

Publisher

Entrepreneurship and sustainability issues

Location

VILNUS

ISBN

2345-0282

Periodical

ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES

Year of study

11

Number

4

State

Republic of Lithuania

Pages from

260

Pages to

275

Pages count

16

URL

BibTex

@article{BUT188810,
  author="Milan {Talíř} and Ekaterina {Chytilová}",
  title="Impact of Digitalisation on Companies' Performance During COVID-19",
  journal="ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES",
  year="2024",
  volume="11",
  number="4",
  pages="260--275",
  doi="10.9770/jesi.2024.11.4(16)",
  issn="2345-0282",
  url="https://jssidoi.org/jesi/uploads/articles/44/Talir_Impact_of_digitalisation_on_companies_performance_during_COVID19.pdf"
}