Publication detail

Modelling of Knowledge as an Instrument to Improve Retail Business Competitiveness

BERANOVÁ, M.

Original Title

Modelling of Knowledge as an Instrument to Improve Retail Business Competitiveness

Type

journal article - other

Language

English

Original Abstract

As current society is called "knowledge-based", knowledge represents the most important asset. Because a capacity of humans brain is very limited, models of knowledge as basis of knowledge-based systems are in a progress in many areas of entrepreneurship. The article deals with taking advantages on knowledge modelling in the question of retail business competitiveness; focusing especially on small-scale retail because its competitive position is substantially impacted with retail chains operations. The article presents a rough draft of knowledge-based model designed in order to enforce small-scale retail competitiveness.

Keywords

Competitiveness, Knowledge, Knowledge-based model, Small-scale Retail, Retail Business

Authors

BERANOVÁ, M.

RIV year

2008

Released

30. 6. 2008

Publisher

Fakulta podnikatelská, Vysoké učení technické v Brně

Location

Brno

ISBN

1802-8527

Periodical

TRENDY EKONOMIKY A MANAGEMENTU

Year of study

2

Number

2

State

Czech Republic

Pages from

13

Pages to

19

Pages count

7

BibTex

@article{BUT48799,
  author="Michaela {Beranová}",
  title="Modelling of Knowledge as an Instrument to Improve Retail Business Competitiveness",
  journal="TRENDY EKONOMIKY A MANAGEMENTU",
  year="2008",
  volume="2",
  number="2",
  pages="13--19",
  issn="1802-8527"
}