Přístupnostní navigace
E-application
Search Search Close
Publication detail
CHALUPSKÝ, V.
Original Title
Strategic Aspects of Industrial Marketing
Type
multimedia
Language
English
Original Abstract
This material is aimed at students at Málaga University, this is a material for the Industrial Management course. The strategic issues in industrial marketing are covered and discussed
Keywords
Strategy, Marketing, Industrial marketing, marketing management
Authors
Released
10. 3. 2004
Publisher
Universidad de Malaga, Facultad de ciencias economicas y empresariales
Location
Málaga
BibTex
@misc{BUT67278, author="Vladimír {Chalupský}", title="Strategic Aspects of Industrial Marketing", year="2004", publisher="Universidad de Malaga, Facultad de ciencias economicas y empresariales", address="Málaga", note="multimedia" }