Publication detail

Business model adaptation through inclusion of environmental sustainability measures

KRMELA, A. TESAŘOVÁ, M.

Original Title

Business model adaptation through inclusion of environmental sustainability measures

Type

journal article - other

Language

English

Original Abstract

The article aims at the understanding of the eimpact of measures leading to higher environmental sustainability on the extant business model of an incumbent manufacturing company in a way of value co-creation with and for the customer. The research question was: How is a business model of an incumbent, business-to-business firm adapted through the inclusion of environmental sustainability measures, with customer`s involvement?

Keywords

Business model, business model adaptation, sustainability, environmental sustainability

Authors

KRMELA, A.; TESAŘOVÁ, M.

Released

3. 7. 2020

Publisher

Brno University of Technology, Faculty of Business and Management

Location

Brno

ISBN

2336-6508

Periodical

Trends in Economics and Management

Year of study

14

Number

35

State

Czech Republic

Pages from

59

Pages to

72

Pages count

14

URL

https://trends.fbm.vutbr.cz/index.php/trends/article/view/trends.2020.35.59/195195232

BibTex

@article{BUT162382,
  author="Aleš {Krmela} and Mariana {Tesařová}",
  title="Business model adaptation through inclusion of environmental sustainability measures",
  journal="Trends in Economics and Management",
  year="2020",
  volume="14",
  number="35",
  pages="59--72",
  doi="10.13164/trends.2020.35.59",
  issn="2336-6508",
  url="https://trends.fbm.vutbr.cz/index.php/trends/article/view/trends.2020.35.59/195195232"
}