Publication detail

PROFESIONALITA - SPOKOJENOST - LOAJALITA

MRÁČEK, P. VOLŠA, L.

Original Title

PROFESIONALITA - SPOKOJENOST - LOAJALITA

English Title

Professionalism - satisfaction - loyalty

Type

conference paper

Language

Czech

Original Abstract

V článku jsou popsány vazby mezi třemi významnými oblastmi - profesionalita, uspokojení zákazníka a loajalita.

English abstract

The article illustrates connection between three important areas - Professionalism, customer satisfaction and loyalty.

Keywords

Profesionalita, spokojenost, laojalita

Key words in English

Professionalism, satisfaction, loyalty

Authors

MRÁČEK, P.; VOLŠA, L.

RIV year

2007

Released

25. 5. 2007

Publisher

Akademické nakladatelství CERM

Location

Brno

ISBN

978-80-7204-532-7

Book

MANAGEMENT, ECONOMICS, AND BUSINESS DEVELOPEMENT IN THE NEW EUROPEAN CONDITIONS

Pages from

46

Pages to

46

Pages count

1

BibTex

@inproceedings{BUT22825,
  author="Pavel {Mráček} and Lukáš {Volša}",
  title="PROFESIONALITA - SPOKOJENOST - LOAJALITA",
  booktitle="MANAGEMENT, ECONOMICS, AND BUSINESS DEVELOPEMENT IN THE NEW EUROPEAN CONDITIONS",
  year="2007",
  pages="46--46",
  publisher="Akademické nakladatelství CERM",
  address="Brno",
  isbn="978-80-7204-532-7"
}