Course detail

Ethics of Business Enterprise

ÚSI-2FCEPAcad. year: 2015/2016

Social intercourse, rhetoric and ethics of business offers basic information and skills of etiquette, culture and personal expression in writing. Business Ethics brings social and ethical view of the business itself. Students will learn how to use the tools of cultivation business ethics. The course develops students' communication skills and shapes their behaviour in business. It brings the knowledge that enhance students' competitiveness in the labour market.

Language of instruction

Czech

Number of ECTS credits

2

Mode of study

Not applicable.

Guarantor

doc. RNDr. Anna Putnová, Ph.D., MBA

Department

Institute of Forensic Engineering (ÚSI)

Learning outcomes of the course unit

Students will gain the modern approach to business with a focus on social and ethical sphere. They will learn basic skills for dealing with ethical dilemmas. They will be able to participate in the development and application of current tools to improve business ethics in a company or institution. They will be encouraged to become able to speak in front of an audience and know the rules of etiquette

Prerequisites

Knowing the type of commercial companies, management tools, theories of firm behaviour, theory of consumer behaviour, international business practices.

Co-requisites

Not applicable.

Planned learning activities and teaching methods

Teaching is carried out through lectures and seminars. Lectures consist of interpretations of basic principles, methodology of given discipline, problems and their exemplary solutions. Seminars particularly support practical mastery of subject matter presented in lectures or assigned for individual study with the active participation of students.

Assesment methods and criteria linked to learning outcomes

Course-unit credit requirements:
1. Participation in the exercises
2. Fulfilling the assignment and submitting written reports of required content and form.
Student has to demonstrate his/her ability to apply the theoretical knowledge in practice

Course curriculum

Business ethics - historical context
Social responsibility of business
The tools of improving of Business ethics
Rhetoric for mangers
Technique of speech
Etiquette
Image for managers

Seminars‘ contents are practicing the lectured topics and elaboration of case studies individually and in teams.

Work placements

Not applicable.

Aims

The objective of the course is to introduce ethical and social dimensions of business. Globalisation of economy brings new challenges, which the coming generation should be able to solve using the knowledge of the contemporary theory.

Knowledge of rhetoric and social intercourse is a competitive advantage for our graduates in the labour market.

Specification of controlled education, way of implementation and compensation for absences

Students have to present their reports in front of other students in seminars.

Recommended optional programme components

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

PUTNOVÁ,A., SEKNIČKA ,P.: Etické řízení ve firmě, Grada, Praha 2007, 168 str. ISBN 978 80247 162
PUTNOVÁ,A.: Sociální odpovědnost a etika podnikání. Skriptum pro KS FP VUT v Brně, str.57. 2004, ISBN 8021417841

Recommended reading

ROLNÝ,I.: Etika a podniková strategie. Nakladatelství Albert Boskovice, 1998, 128 str. ISBN.:80-85834-53-7
SEN,A.: Etika a ekonomie. Nakladatelství Vyšehrad 1999,120st. ISBN 98070215496
STEINMANN,H.:,LOHR,A.,Základy podnikové etiky, Praha:Victoria Publishig, 133str., ISBN 80-85865-56-4, 1995

Classification of course in study plans

  • Programme MRzI Master's

    branch RFI , 2 year of study, winter semester, compulsory

Type of course unit

 

Lecture

13 hod., optionally

Teacher / Lecturer

doc. RNDr. Anna Putnová, Ph.D., MBA

Exercise

13 hod., optionally

Teacher / Lecturer

doc. RNDr. Anna Putnová, Ph.D., MBA