Course detail
International Business
FP-FmoPAcad. year: 2017/2018
The course is focused on the area of International business environment and trading. Aim of the subject is: to explain characteristics of international environment and importance of international business; to characterize basic ideas and terminology, main subjects and organisations in international business; to introduce basic trade operations. To manage adaptation of relationship commitments, musters of selected treaty, in accordance with intranational regulations, typical international rules, delivery requirement. To manage contracts with foreign partners, ways of payment and to guarantee of commitments in international business contact.
Language of instruction
Number of ECTS credits
Mode of study
Guarantor
Department
Learning outcomes of the course unit
Prerequisites
Co-requisites
Planned learning activities and teaching methods
Assesment methods and criteria linked to learning outcomes
The evaluation of the course takes to the consideration the systematic, ongoing work of the students. The final assessment is classified according to ECTS and will depend not only on the results of the written examination of knowledge, but also on the active participation of students in controlled lectures. The aim of evaluation is to test the knowledge, abilities and skills of students through completion of the project and test.
Project 35%
Active participation 15%
Test 50%
Course curriculum
International business environment.
Forms of companies’ entries into international markets.
Foreign trade policy of the Czech Republic.
Export preparation.
Documents in international trade.
Risks of international trade.
Insurance against risk in international trade.
Logistics in international trade.Payment instruments in international trade.
Contracts of purchase in international trade.
International trade financing.
Forms of support of international trade.
Work placements
Aims
Specification of controlled education, way of implementation and compensation for absences
Recommended optional programme components
Prerequisites and corequisites
Basic literature
CZINKOTA, M., R., RONKAINEN, I., A., MOFFERT, M., H. International Business . 7. vyd. South-Western: THOMSON, 2005. 782 s. ISBN 0-324-20610-0. (EN)
HOLLENSEN, S. Global Marketing: A Market Responsive Approach. 2.vyd. UK: Prentice Hall, 2001. 667 s. ISBN 0-273-64644-3. (EN)
MACHKOVÁ, H., ČERNOHLÁVKOVÁ, E., SATO, A. a kol. Mezinárodní obchodní operace. 3 vyd. Praha: Grada Publisching, 2003. 230 s. ISBN 80-247-0686-5. (CS)
Recommended reading
JENÍČEK, V. Globalizace světového hospodářství.1.vyd. Praha: C.H.Beck, 2002. 152 s. ISBN 80-7179 (CS)
MACHKOVÁ, H., SATO, A, ZAMYKALOVÁ, M. a kol. Mezinárodní obchod a marketing: Praktická výkladová encyklopedie. 1.vyd. Praha: Grada Publishing, 2002. 266 s. ISBN 80-247-0364-5. (CS)
MACHKOVÁ,H. Mezinárodní marketing.3.přepr.vyd. Praha: Grada Publishing, s.r.o., 2009. 196s.ISBN 978-80-247-2986-2. (CS)
Classification of course in study plans
Type of course unit
Exercise
Teacher / Lecturer
Syllabus
Formy vstupu podniků na mezinárodní trhy.
Zahraniční obchodní politika ČR
Příprava vývozu.
Dokumenty v mezinárodním obchodě.
Rizika mezinárodního obchodu.
Pojištění rizik v mezinárodním obchodu.
Logistika v mezinárodním obchodu.
Platební instrumenty v mezinárodním obchodu.
Kupní smlouvy v mezinárodním obchodu.
Financování mezinárodního obchodu.
Formy podpory mezinárodního obchodu.