Course detail

Cross Cultural Communication

FP-OcccPAcad. year: 2021/2022

The main content of this subject is to gain relevant knowledge from the field of psychology and sociology which is necessary for effective company. Emphasis is put on interpersonal communication in the corporate environment and the ability to apply them in training activities in order to develop managerial skills corporate practice.

Language of instruction

English

Number of ECTS credits

6

Mode of study

Not applicable.

Guarantor

doc. Ing. Zdeňka Konečná, Ph.D.

Department

Institute of Management (ÚM)

Learning outcomes of the course unit

Students will acquire relevant knowledge from the field of social capability and competence primarily aimed at social interactive patterns. They will have a clear idea of fundamental theoretical models and strategies of human interactions as well as their practical application. In seminars they will consolidate and develop their skills necessary to make the process of social interactions more effective in common situations as well as in demanding situations at work.

Prerequisites

KSA on the A level required.

Co-requisites

Not applicable.

Planned learning activities and teaching methods

lectures, role playing, model situations, case studies solving

Assesment methods and criteria linked to learning outcomes

Conditions of awarding the graded course-unit credit:
• 20% written assignment
• 20% presentation and discussion
• 10% completing tasks during seminar sessions
• 10% extra activities
• 40% final written exam

Individual studying plan:

  • 40% written assignment 
  • 20% videopresentation recorded and handed-in within the established deadline
  • 40% final written exam
     

 

Course curriculum

Topics lectures are as follows:
1. Introduction to the course. Definition of organizational criteria and conditions for passing the course. Assignment of semester work topics and processing criteria.
2. Definition of key terms: culture and its elements, intercultural competence and its components, process of intercultural communication.
3. Intercultural adaptation: individual identity, acculturation, cultural shock and mechanisms of its successful coping
4. Culture concept description.
5. Classical cultural models: Hofstede, Trompenaars, Hampdon-Turner.
6. The concept of cultural standards according to A. Thomas.
7. Cultural assimilator as a means of intercultural training.
8. Negotiating in international environment. AID model for interactions with different cultures.
9. Specifics of work in international teams. GLOBE model.
10. Barriers to intercultural communication. Ethnocentrism, cultural relativism.
11. Specifics of selected European cultures with a focus on international trade.
12. Specifics of selected non-European cultures with a focus on international trade.
13. Repetitorium and discussion on the topics.

Work placements

Not applicable.

Aims

The main aim of this course is to acquire knowledge of interpersonal communication in international environment and its application thanks training activities.

Specification of controlled education, way of implementation and compensation for absences

Not applicable.

Recommended optional programme components

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

HOFSTEDE, G. H., G. J. HOFSTEDE and M. MINKOV. Cultures and organizations: software of the mind : intercultural cooperation and its importance for survival. 3rd ed. New York: McGraw-Hill, c2010. ISBN 978-0-07-166418-9.

Recommended reading

F. TROMPENAARS and CH. HAMPDEN-TURNER. Riding the waves of culture: understanding diversity in global business. 3rd ed. London: Nicholas Brealey, 2012. ISBN 978-190-4838-388.
MORAN, R.T., P. R. HARRIS and S. V. MORAN. Managing cultural differences: global leadership strategies for cross-cultural business success. 8th ed. Amsterdam: Elsevier, 2011. ISBN 978-1-85617-923-2.

Elearning

eLearning: currently opened course

Classification of course in study plans

  • Programme MGR-MEO Master's 2 year of study, summer semester, compulsory-optional

Type of course unit

 

Lecture

20 hod., optionally

Teacher / Lecturer

doc. Ing. Zdeňka Konečná, Ph.D.

Exercise

10 hod., compulsory

Teacher / Lecturer

Ing. Kateřina Petrová, Ph.D.

Elearning

eLearning: currently opened course