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Course detail
FP-PLABAcad. year: 2023/2024
The aim of the course is to provide students with basic information and knowledge about private business and to teach them how to apply this information when setting up their own small business, which will operate in IT, web and mobile applications.
Language of instruction
Number of ECTS credits
Mode of study
Guarantor
Department
Entry knowledge
Rules for evaluation and completion of the course
To successfully complete the course, students must prepare and defend a team semester project (viable business model) and pass a final test.
Granting graded credit: the following conditions are required to be awarded graded credit:. Processing of the Lean Canvas Business model - 0-50 points according to the quality assessment of individual parts (it is necessary to obtain at least 24 points).
. Test of theoretical assumptions 0-50 points (it is necessary to obtain at least min. 26 points).
Overall classification of the subject evaluation:
A: 90-100 points
B: 80-89 points
C: 70-79 points
D: 60-69 points
E: 50-59 points
F: 49 or less points
Reasons for not granting credit!!:• failure to submit the work on time,• obtaining 49 or less points,• failure to present the business model within the team.
The written test will mainly be based on the information presented in the slides displayed in the course updates. Furthermore, the written test will contain questions from lectures and exercises. The questions will be both open and closed. If the student does not obtain at least the mentioned 50% of points in the 1st term, he has the option of writing a remedial written test.
Participation in exercises is mandatory and controlled, while one absence is allowed, which the student does not have to report and excuse. Moving between exercises is possible after individual agreement with the teacher. Exercises can be replaced in another group after individual agreement.
Students with an individual study plan - ISP - only process the Business Model Lean Canvas individually, which they do not have to present.
Aims
Study aids
Prerequisites and corequisites
Basic literature
Recommended reading
Classification of course in study plans
branch BIT , 1 year of study, summer semester, elective
Lecture
Teacher / Lecturer
Syllabus
Exercise
The content of the exercise relates to the following topics:1. Conditions and progress, presentation of the team project and issues, formation of teams and selection of topics for business.2. Put the idea on paper - the Lean CANVAS methodology. Customer-problem or customer-problem? Initial customers and available market alternatives for customers, deeper unique customer value (UVP) analysis3. Product technical solution, minimum product strategy (MVP), customer paths, key metrics, pricing model and pricing strategies, cost structure, unfair (competitive) advantage.4. Evaluate your business models, the scalability of the business model, systematically minimize the risk from the model: product – market – customer. How and what to present?