Knowledge of mathematics in the scope of bachelor's study, elementary knowledge of working with a PC in the Windows system and mastered work in a spreadsheet.

Acquisition of credit is conditioned by participation in seminars, completion of prescribed consultations, submission of the assigned project (determination of career plan for the first 5 years after graduation with consideration of diversity in design areas). oral defense of the project (max. 50 points).
Written exam form (max. 50 points).
To successfully complete the course, it is necessary to always obtain at least half of the maximum number of points (25 + 25) in both parts.
The classification of the subject follows the ECTS scale.

Attendance at lectures is recommended, attendance at seminars is mandatory. Teaching takes place according to weekly schedules. It is within the competence of the exercise leader to determine the methods of compensating for missed classes.

The aim is to prepare the student for work in a market environment. To explain to him the systemic, chronological procedures in the marketing of design work and the organization of work. Bring to the student the reasoning and arguments of managers - design investors. Develop students' business literacy.

Students will be able to implement preparation for business-planned activities. They will gain knowledge of the base of marketing - product, markets, competition, competitive strategy, marketing communication. They will acquire knowledge of basic management in the field of processes, human resources, finance, (and pricing) and information. They will get acquainted with the possibilities of protecting a design work from plagiarism or financial undervaluation. The course will support the student in fulfilling the prescribed content of the thesis.

• Programme N-PDS-P Master's 2 year of study, winter semester, compulsory