Course detail

Presentation Tools

FA-PRT-NAcad. year: 2024/2025

Not applicable.

Language of instruction

Czech

Number of ECTS credits

2

Mode of study

Not applicable.

Department

Department of Drawing (UZ)

Aims

 


Rules for evaluation and completion of the course

Students will submit assignments during the semester and write a credit test. The assignments worked out during the semester form 50 % of the marks. The credit test verifies the knowledge and forms 50 % of the marks.
Students are required to attend 6 practical classes at minimum, the absence cannot be compensated, it could be only excused in case of serious reasons.
In the case of a student's apology and with approval of the subject guarantor, personal attendance may be substituted with online attendance in the classes.

Study aids

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

BANN, David. Polygrafická příručka. Praha: Slovart, 2008. ISBN: 978-80-7391-029-7. (CS)
BLAŽEK, Filip. Typokniha: průvodce tvorbou tiskovin. Praha: UMPRUM, 2020. ISBN: 978-80-88308-12-6. (CS)

Recommended reading

BLAŽEK, Filip; KOČIČKA, Pavel. Praktická typografie. Brno: Computer Press, 2004. ISBN: 80-7226-385-4. (CS)
BRINGHURST, Robert. The Elements of Typographic Style: Versi. Vancouver, BC: Hartley & Marks, 2015. ISBN: ‎978-0881792126. (EN)
DAYTON, Linnea; DAVIS, Jack. Photoshop Wow! book. Praha: Computer Press, 2003. ISBN: 80-7226-719-1. (EN)
GERSTNER, Karl. Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method. Lars Müller Publishers, 2019. ISBN: 978-3037785782. (EN)
HOFMANN, Armin. Graphic Design Manual: Principles and Practice. Niggli Verlag, 2001. ISBN: 9783721200065 (EN)
KUNZ, Willi. Typography: Formation and TransFormation. Niggli Verlag, 1999. ISBN: 978-3721204957. (EN)
KUNZ, Willi. Typography: Macro and Microaesthetics. Arthur Niggli, 2000. ISBN: 978-3721203486. (EN)
MÜLLER-BROCKMANN, Josef. Grid systems in graphic design: a visual communication manual for graphic designers, typographers and three dimensional designers = Rastersysteme für die visuelle Gestaltung : ein Handbuch für Grafiker, Typographen und Ausstellungsgestalter. Zürich: Niggli, 2012. ISBN: 978-3721201451. (EN)
RUDER, Emil. Typographie: A Manual of Design. Niggli Verlag, 2001. ISBN ‎978-3721200430. (EN)

Elearning

Classification of course in study plans

  • Programme B_A+U Bachelor's 1 year of study, winter semester, compulsory
    specialization --- (do 2022) , 1 year of study, winter semester, compulsory

Type of course unit

 

Lecture

12 hod., optionally

Teacher / Lecturer

Syllabus

  • Grafický design. Grafický design a architektura (Filip Dědic)
  • Citace a plagiátorství (Eva Sedláková)
  • Vyhledávání elektronických informačních zdrojů (Eva Sedláková)
  • Barva a grafické prvky. Art direction a inspirace (Alina Matějová + Filip Dědic)
  • Písmo a typografie. Formát a layout / InDesign (Pavel Holomek + Alina Matějová)
  • Content design a hierarchie sdělení. Proces a spolupráce (Pavel Holomek + Filip Dědic)

Exercise

16 hod., compulsory

Teacher / Lecturer

Syllabus

  • Základy bitmapové grafiky / Photoshop
  • Úprava fotografií a tvorba koláže / Photoshop
  • Základy vektorové grafiky / Illustrator
  • Tvorba vektorové ilustrace / Illustrator
  • Základy tvorby vícestránkového dokumentu / InDesign
  • Tvorba brožury / InDesign
  • Tisk: příprava obsahu a produkce
  • Digitální prostředí: příprava obsahu a produkce

Elearning