Detail publikace

Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: The Analysis of the Results of Pilot Research

BARTOŠ, V. ESTÉLYIOVÁ, K.

Originální název

Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: The Analysis of the Results of Pilot Research

Typ

článek v časopise - ostatní, Jost

Jazyk

angličtina

Originální abstrakt

Strategic alliances are present in the South Moravian manufacturing firms practise and – according to findings of earlier research papers – their impact on firm performance is of great importance. The objective of the article is to investigate the effect of financial and economic crisis on firm performance and explore the relevance of alliance formation during the period of 2007–2012. The article is based on primary research conducted among SMEs in the South Moravian Region and secondary data acquired from firm database Amadeus and expertise literature. The methods are applied within the framework of pilot research. The findings conclude that alliance formation is a strategy for sustaining firm performance in extraordinary economic conditions.

Klíčová slova

firm performance, productivity, strategic alliance, manufacture industry, small and medium enterprises

Autoři

BARTOŠ, V.; ESTÉLYIOVÁ, K.

Rok RIV

2013

Vydáno

30. 12. 2013

Nakladatel

Akademické nakladatelství CERM

Místo

Brno

ISSN

1802-8527

Periodikum

TRENDY EKONOMIKY A MANAGEMENTU

Ročník

7

Číslo

17

Stát

Česká republika

Strany od

9

Strany do

16

Strany počet

211

BibTex

@article{BUT105816,
  author="Vojtěch {Bartoš} and Kristína {Sághy Estélyi}",
  title="Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: The Analysis of the Results of Pilot Research",
  journal="TRENDY EKONOMIKY A MANAGEMENTU",
  year="2013",
  volume="7",
  number="17",
  pages="9--16",
  issn="1802-8527"
}