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MILICHOVSKÝ, F. KOLEŇÁK, J.
Originální název
Methodology for the selection of compensation trade tools in SMEs
Typ
článek v časopise ve Scopus, Jsc
Jazyk
angličtina
Originální abstrakt
The main aim of this paper is to determine which factors of business tools are important in Czech companies. To find these factors, theoretical information from the area of trade tools and data from primary research (obtained via questionnaire) were used. These data are applied by a statistical evaluation of selected indicators which could help determine the significance of the indicators in the area being monitored. Activities concerning the management of company finances are also partially incorporated, as due to their close cohesion with business, they cannot be excluded from the field of turnaround management. The business tools described in the paper see excellent usage not only during times of crisis but also in periods of prosperity, when their application provides companies with unique competitive advantages as a way of increasing GDP. The results of the paper confirm the necessity for compensation tools in the business environment and provide the significance level of the compensation tools used. Accurate usage could create an advantage in a global market characterised by high competition.
Klíčová slova
compensation trades, trading tools, crisis management, SMEs
Autoři
MILICHOVSKÝ, F.; KOLEŇÁK, J.
Rok RIV
2014
Vydáno
30. 9. 2014
Nakladatel
De Gruyter Open
Místo
Brno
ISSN
1804-6746
Periodikum
Danube
Ročník
5
Číslo
3
Stát
Česká republika
Strany od
213
Strany do
224
Strany počet
12
URL
https://sciendo.com/article/10.2478/danb-2014-0012
Plný text v Digitální knihovně
http://hdl.handle.net/11012/201721
BibTex
@article{BUT109661, author="František {Milichovský} and Jiří {Koleňák}", title="Methodology for the selection of compensation trade tools in SMEs", journal="Danube", year="2014", volume="5", number="3", pages="213--224", doi="10.2478/danb-2014-0012", issn="1804-6746", url="https://sciendo.com/article/10.2478/danb-2014-0012" }