Detail publikace

The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal

SÁGHY ESTÉLYI, K.

Originální název

The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal

Typ

článek ve sborníku ve WoS nebo Scopus

Jazyk

angličtina

Originální abstrakt

This short paper presents an overview of research papers in the field of inter-firm cooperation in a form of strategic alliance with an aim to create a ground for further research. The objective of the paper is to clarify the characteristics and the methods of measuring the impact of strategic alliances on firm performance.

Klíčová slova

Strategic alliance, performance measures, small and medium enterprises

Autoři

SÁGHY ESTÉLYI, K.

Rok RIV

2014

Vydáno

7. 11. 2014

Nakladatel

IBIMA

Místo

Miláno, Itálie

ISBN

978-0-9860419-3-8

Kniha

Crafting Global Competitive Economies: 2020 Vision Strategic Planning and Smart Implementation. Proceedings of the 24th International Business Information Management Association Conference

Strany od

1320

Strany do

1323

Strany počet

4

BibTex

@inproceedings{BUT112203,
  author="Kristína {Sághy Estélyi}",
  title="The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal",
  booktitle="Crafting Global Competitive Economies: 2020 Vision Strategic Planning and Smart Implementation. Proceedings of the 24th International Business Information Management Association Conference",
  year="2014",
  pages="1320--1323",
  publisher="IBIMA",
  address="Miláno, Itálie",
  isbn="978-0-9860419-3-8"
}