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SÁGHY ESTÉLYI, K.
Originální název
The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal
Typ
článek ve sborníku ve WoS nebo Scopus
Jazyk
angličtina
Originální abstrakt
This short paper presents an overview of research papers in the field of inter-firm cooperation in a form of strategic alliance with an aim to create a ground for further research. The objective of the paper is to clarify the characteristics and the methods of measuring the impact of strategic alliances on firm performance.
Klíčová slova
Strategic alliance, performance measures, small and medium enterprises
Autoři
Rok RIV
2014
Vydáno
7. 11. 2014
Nakladatel
IBIMA
Místo
Miláno, Itálie
ISBN
978-0-9860419-3-8
Kniha
Crafting Global Competitive Economies: 2020 Vision Strategic Planning and Smart Implementation. Proceedings of the 24th International Business Information Management Association Conference
Strany od
1320
Strany do
1323
Strany počet
4
BibTex
@inproceedings{BUT112203, author="Kristína {Sághy Estélyi}", title="The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal", booktitle="Crafting Global Competitive Economies: 2020 Vision Strategic Planning and Smart Implementation. Proceedings of the 24th International Business Information Management Association Conference", year="2014", pages="1320--1323", publisher="IBIMA", address="Miláno, Itálie", isbn="978-0-9860419-3-8" }