Detail publikace

Defining a Basis for the New Concept of Competitive Intelligence

BARTES, F.

Originální název

Defining a Basis for the New Concept of Competitive Intelligence

Typ

článek v časopise ve Scopus, Jsc

Jazyk

angličtina

Originální abstrakt

The present paper discusses the basis for the new concept of Competitive Intelligence because the author considers the currently existing concept of Competitive Intelligence as inadequate which fact is documented in the publications by some authors. The aim of the paper is to propose some basic approaches to the new concept of Competitive Intelligence which might be able to ensure the creation of materials for the strategic decision-making of a company in the challenging business environment. The methods applied in the paper are: analysis, synthesis, comparison, and deduction. In the following part of the paper the author explains his bases for the new concept of Competitive Intelligence. The bases of the authors concept of Competitive Intelligence are the following: a) Competitive Intelligence as a forecast of the future, b) emphasis of directing Competitive Intelligence to the area of strategic management, c) Competitive Intelligence is viewed as a system application discipline, d) the information is viewed in connection with the analysts person, e) Competitive Intelligence works on the principle of a government intelligence service, f) two-level activity of Competitive Intelligence, g) in the final report of Competitive Intelligence there must be a proposal for the hypothesis realised by the competitor, h) Competitive Intelligence is understood as an engineering activity, i) emphasis on the application of legality and ethics in the activity of Competitive Intelligence. Even though some of these bases are generally recognised already, they have never been published in summary. This summary of bases is subsequently reflected in the new work of Competitive Intelligence as the creator of materials for strategic decision-making of the companys top management.

Klíčová slova

Competitive intelligence, new coccept of CI, bases for solutions, two-level activity of CI, legality of CI, ethics of CI, engineering, CI as a basis for strategie decision-making.

Autoři

BARTES, F.

Rok RIV

2014

Vydáno

31. 12. 2014

Nakladatel

Mendel University in Brno

Místo

Brno

ISSN

1211-8516

Periodikum

Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis

Ročník

62

Číslo

6

Stát

Česká republika

Strany od

1233

Strany do

1242

Strany počet

10

URL

http://acta.mendelu.cz/artkey/acu-201406-0003_defining-a-basis-for-the-new-concept-of-competitive-intelligence.php

Plný text v Digitální knihovně

http://hdl.handle.net/11012/201718

BibTex

@article{BUT112519,
  author="František {Bartes}",
  title="Defining a Basis for the New Concept of Competitive Intelligence",
  journal="Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis",
  year="2014",
  volume="62",
  number="6",
  pages="1233--1242",
  doi="10.11118/actaun201462061233",
  issn="1211-8516",
  url="http://acta.mendelu.cz/artkey/acu-201406-0003_defining-a-basis-for-the-new-concept-of-competitive-intelligence.php"
}