Přístupnostní navigace
E-přihláška
Vyhledávání Vyhledat Zavřít
Detail publikace
MEGOVÁ, S. PÁLKA, L.
Originální název
BUSINESS MODEL: TOOL FOR FINANCIAL MANAGEMENT OF A NEW COMPANY
Typ
konferenční sborník (ne článek)
Jazyk
angličtina
Originální abstrakt
The article is focused on creating new tool for financial management of a company – based on Business model. It represents three basic elements, which are the drive engine for proper and healthy process of running business. This tool, which blends together with business plan, is based on three basic elements, which are input model, model of reserves, and financial health model. We came to this architecture of the model thanks to examining fourteen companies, which operate on the market for longer time period. Further, there was examined the rate of using the created model by eleven emerging companies. The article in its basis offers method and framework for creating the optimal business model for completely new or emerging subsidiary.
Klíčová slova
Business model, tool for financial management, finance
Autoři
MEGOVÁ, S.; PÁLKA, L.
Vydáno
27. 5. 2016
Nakladatel
MAGNANIMITAS, Hradec Králové, Česká republika, 2016
Místo
Hradec Králové
ISBN
978-80-87952-15-3
Kniha
QUAERE
Strany od
54
Strany do
59
Strany počet
6
URL
http://www.vedeckekonference.cz/library/proceedings/quaere_2016.pdf
BibTex
@proceedings{BUT125710, editor="Simona {Megová} and Ladislav {Pálka}", title="BUSINESS MODEL: TOOL FOR FINANCIAL MANAGEMENT OF A NEW COMPANY", year="2016", pages="54--59", publisher="MAGNANIMITAS, Hradec Králové, Česká republika, 2016", address="Hradec Králové", isbn="978-80-87952-15-3", url="http://www.vedeckekonference.cz/library/proceedings/quaere_2016.pdf" }