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BARTES, F.
Originální název
THE NEW CONCEPTS OF COMPETITIVE INTELLIGENCE
Typ
článek ve sborníku ve WoS nebo Scopus
Jazyk
angličtina
Originální abstrakt
The paper deals with the issues of Competitive Intelligence as well as the present understanding of the term as wieved in business medium. Thee author considers the present wiev of CI, mainly stemming out from foreign literature, insufficient. The reasonis in the paradigmatic change in decission making processes of top management and the innovations mostly caused by oncoming globalization. The need of the new concept of CI fitting the demands of top corporate management, is felt mainly in the strategic field. This need should be based on the proper functioning of company departement of CI. The new concept should also be expressed in the new definition of Competitive Intelligence reflecting the new position of CI in present corporate management.
Klíčová slova
Competitive Intelligence, new concept
Autoři
Vydáno
15. 9. 2016
Nakladatel
BRNO INTERNATIONAL BUSINESS SCHOOL CZECH REPUBLIC
Místo
BRNO, ČR
ISBN
978-80-87255-73-5
Kniha
Informatization of Economic and Management Processes
Číslo edice
1.
Strany od
35
Strany do
42
Strany počet
232
BibTex
@inproceedings{BUT128481, author="František {Bartes}", title="THE NEW CONCEPTS OF COMPETITIVE INTELLIGENCE", booktitle="Informatization of Economic and Management Processes", year="2016", number="1.", pages="35--42", publisher="BRNO INTERNATIONAL BUSINESS SCHOOL CZECH REPUBLIC", address="BRNO, ČR", isbn="978-80-87255-73-5" }