Detail publikace

Business model adaptation through inclusion of environmental sustainability measures

KRMELA, A. TESAŘOVÁ, M.

Originální název

Business model adaptation through inclusion of environmental sustainability measures

Typ

článek v časopise - ostatní, Jost

Jazyk

angličtina

Originální abstrakt

The article aims at the understanding of the eimpact of measures leading to higher environmental sustainability on the extant business model of an incumbent manufacturing company in a way of value co-creation with and for the customer. The research question was: How is a business model of an incumbent, business-to-business firm adapted through the inclusion of environmental sustainability measures, with customer`s involvement?

Klíčová slova

Business model, business model adaptation, sustainability, environmental sustainability

Autoři

KRMELA, A.; TESAŘOVÁ, M.

Vydáno

3. 7. 2020

Nakladatel

Brno University of Technology, Faculty of Business and Management

Místo

Brno

ISSN

2336-6508

Periodikum

Trends in Economics and Management

Ročník

14

Číslo

35

Stát

Česká republika

Strany od

59

Strany do

72

Strany počet

14

URL

https://trends.fbm.vutbr.cz/index.php/trends/article/view/trends.2020.35.59/195195232

BibTex

@article{BUT162382,
  author="Aleš {Krmela} and Mariana {Tesařová}",
  title="Business model adaptation through inclusion of environmental sustainability measures",
  journal="Trends in Economics and Management",
  year="2020",
  volume="14",
  number="35",
  pages="59--72",
  doi="10.13164/trends.2020.35.59",
  issn="2336-6508",
  url="https://trends.fbm.vutbr.cz/index.php/trends/article/view/trends.2020.35.59/195195232"
}