Detail publikace

How logistics networks increase customer value

JUROVÁ, M. FIŠER, I.

Originální název

How logistics networks increase customer value

Anglický název

How logistics networks increase customer value

Typ

článek ve sborníku ve WoS nebo Scopus

Jazyk

čeština

Originální abstrakt

Todays global markets are dominated by tough and fast-changing competition. The situation is less and less transparent, because besides organizations that quickly enter or leave the market also customers and their requirement keep changing very fast. The same applies to equipment, new technologies and products. Producers who wish to keep their competitive ability are forced to monitor constantly the market and react. At the same time they must be prepared to develop, produce, sell and provide new products and services quickly and completely.

Anglický abstrakt

Todays global markets are dominated by tough and fast-changing competition. The situation is less and less transparent, because besides organizations that quickly enter or leave the market also customers and their requirement keep changing very fast. The same applies to equipment, new technologies and products. Producers who wish to keep their competitive ability are forced to monitor constantly the market and react. At the same time they must be prepared to develop, produce, sell and provide new products and services quickly and completely.

Klíčová slova v angličtině

logistics networks, customer value,global markets

Autoři

JUROVÁ, M.; FIŠER, I.

Rok RIV

2004

Vydáno

10. 9. 2004

Nakladatel

Brno university of technology, Faculty of Business and Management

Místo

Brno

ISBN

80-214-2717-5

Kniha

Business and economic development in central and eastern Europe

Strany od

16

Strany do

23

Strany počet

8

BibTex

@inproceedings{BUT17803,
  author="Marie {Jurová} and Ivo {Fišer}",
  title="How logistics networks increase customer value",
  booktitle="Business and economic development in central and eastern Europe",
  year="2004",
  pages="8",
  publisher="Brno university of technology, Faculty of Business and Management",
  address="Brno",
  isbn="80-214-2717-5"
}