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BOČKOVÁ, N. BROŽ, Z. DOHNAL, M.
Originální název
FUZZY MODEL OF RELATIONSHIP AMONG ECONOMIC PERFORMANCE, COMPETITIVENESS AND BUSINESS ETHICS OF SMALL AND MEDIUM-SIZED ENTERPRISES
Anglický název
Typ
článek v časopise - ostatní, Jost
Jazyk
čeština
Originální abstrakt
The objective of this article is to study the relations among financial indicators, competitiveness and business ethics of comparable small and medium-sized enterprises. A sample of 59 SMEs from the South Moravia region was chosen. All selected companies either produce or service electronics. This research is based on the application of scientific analysis, synthesis, induction, fuzzy logic and modeling. Information for this research was obtained from secondary information sources – Amadeus database, accounting statements and information from the register of companies. Each company is described by a set of 10 variables. Fuzzy sets and reasoning are ideal tools to cope with vague, ill-structured and uncertain scenarios which can be found frequently in business and economics. This is the main reason why fuzzy logic was used in this research. The paper is self-explanatory and no a prior knowledge of fuzzy reasoning is required.
Anglický abstrakt
Klíčová slova
SMEs, performance, business ethics, discrimination, fuzzy logic, competitiveness
Klíčová slova v angličtině
Autoři
BOČKOVÁ, N.; BROŽ, Z.; DOHNAL, M.
Rok RIV
2012
Vydáno
28. 6. 2012
Nakladatel
ACTA a FOLIA UNIVERSITATIS
Místo
Brno
ISSN
1211-8516
Periodikum
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
Ročník
Číslo
4
Stát
Česká republika
Strany od
71
Strany do
78
Strany počet
8
BibTex
@article{BUT92461, author="Nina {Bočková} and Zdeněk {Brož} and Mirko {Dohnal}", title="FUZZY MODEL OF RELATIONSHIP AMONG ECONOMIC PERFORMANCE, COMPETITIVENESS AND BUSINESS ETHICS OF SMALL AND MEDIUM-SIZED ENTERPRISES", journal="Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis", year="2012", volume="2012", number="4", pages="71--78", issn="1211-8516" }