Course detail

International Business

FP-EibPDAcad. year: 2016/2017

The course is focused on the area of International business environment and trading. Aim of the subject is: to explain characteristics of international environment and importance of international business; to characterize basic ideas and terminology, main subjects and organisations in international business; to introduce basic trade operations and managing of international business.

Language of instruction

English

Number of ECTS credits

5

Mode of study

Not applicable.

Learning outcomes of the course unit

tudents will be acquainted with proceedings at export and import operations of companies, with concluding of contracts and with payment terms relating to these operations. They will master the terminology of international trade and processes of managing and financing business operations of entrepreneurial subjects on international markets and possibilities of international trade financing.

Prerequisites

Basic economic categories, computer literacy, basics of company management, methods of financial analysis, bank and insurance companies operations.

Co-requisites

Not applicable.

Planned learning activities and teaching methods

The course is taught through lectures explaining the basic principles and theory of the discipline. Exercises are focused on practical topics presented in lectures. Lecture, presentation, managed disscussion, tem work.

Assesment methods and criteria linked to learning outcomes

Way and rules of evaluation are worked up in document „Requirements of subject International Trade termination", that are displayed in IT (news) of subject on the beginning of semester.

Course curriculum

The World´s Marketplaces
1. Regional and Global Strategy, Multinational Enterprise, the Triad, Non-Triad and International Business
2. Global Marketplaces and Business Centers, the Role of Culture
International Environment
3. International Trade and Investment Theory
4. Formulation of National Policies- International Cooperation among Nations
Managing International Business
5. Strategies of Analyzing and Entering Foreign Markets – International Business Strategies
6. Organization Design and Controlling for International Business and Managing Behavior Managing International Business Operations
7. International Marketing
8. International Operations Management
9. International Finance, Accounting and Taxation
10. International Human Resource Management

Work placements

Not applicable.

Aims

The objective of the course is to make students familiar with the significance of international trade, with its forms, with export and import operations and with versatility of trade. The students should also master arrangement of commitment relations, types of selected international contracts, system of domestic rules and regulations, typical international customs and selected types of contracts and delivery terms. Also dealt with is concluding of contracts with foreign partners, means of payment and fulfilling commitments in international trade.

Specification of controlled education, way of implementation and compensation for absences

Control of results of independent work on the assigned tasks, assignments, team projects and so on. In case of excused absence from seminars, an additional task is set and evaluated according to the criteria for awarding course-credit units.

Recommended optional programme components

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

CATEORA, P. R., GILLY, M. C., GRAHAM, J. L. International marketing, 15th ed. New York: McGraw-Hill, 2011. 622 s. ISBN 978-0-07-352994-3. (EN)
CZINKOTA,M. R., RONKAINEN, I. A., MOFFET, M. H. International Business. 7th.inter. ed. Thomson South- Western. 2005. ISBN 0-324-22533-4. (EN)
GRIFFIN, R. W., PUSTAY, M. W. International Business: A Managerial Perspective. 5th inter. ed. - Upper Saddle River, Prentice Hall, 2007. ISBN: 0-13-233532-8 (EN)
GRIFFIN, R. W., PUSTAY, M. W. International Business. 6th Edition, Pearson Education, 2010. ISBN-10: 1-40-825916-8. (EN)
RUGMAN, A. M., COLLINSON, S. International Business. 6th Edition, FT Prentice Hall, 2012. ISBN-10: 0-273-76097-1 (EN)

Recommended reading

HILL, CH. W. L. Global Business Today, McGraw-Hill/Irwin, 7th edition, 2011. ISBN-13: 978-0078137211. (EN)
MORRISON, J. The Global Business Environment: Meeting the Challenges. 3rd edition, Palgrave Macmillan, 2010. ISBN-10: 9780230210257 (EN)
WILD, J., WILD, K., HAN, J.: International business: the challenges of globalization. 4th ed. – Pearson, Upper Saddle River, 2008. ISBN: 978-0-13-174743-6. (EN)

Classification of course in study plans

  • Programme MGR-EBF Master's

    branch MGR-EBF , 2 year of study, summer semester, compulsory

Type of course unit

 

Lecture

20 hod., optionally

Teacher / Lecturer

Syllabus

The World´s Marketplaces
1. Regional and Global Strategy, Multinational Enterprise, the Triad, Non-Triad and International Business
2. Global Marketplaces and Business Centers, the Role of Culture
International Environment
3. International Trade and Investment Theory
4. Formulation of National Policies- International Cooperation among Nations
Managing International Business
5. Strategies of Analyzing and Entering Foreign Markets – International Business Strategies
6. Organization Design and Controlling for International Business and Managing Behavior Managing International Business Operations
7. International Marketing
8. International Operations Management
9. International Finance, Accounting and Taxation
10. International Human Resource Management

Exercise

10 hod., compulsory

Teacher / Lecturer