Detail publikace

Value co-creation limits in the health sector: barriers of customer co-involvment

SVOBODOVÁ, K.

Originální název

Value co-creation limits in the health sector: barriers of customer co-involvment

Typ

článek ve sborníku mimo WoS a Scopus

Jazyk

angličtina

Originální abstrakt

The presented study is a pilot use case based on a structured interview with the director of the company supplying information systems to healthcare facilities. The conclusions that emerge from his long-standing empirics state that co-creation of value in the healthcare sector is greatly constrained by the effects in the state sphere, and therefore the customer has the minimal ability to engage in value co-creation.

Klíčová slova

value, value system, value creation, value co-creation, health sector

Autoři

SVOBODOVÁ, K.

Vydáno

7. 12. 2018

Nakladatel

Vysoké učení technické v Brně, Fakulta podnikatelská

Místo

Brno

ISBN

978-80-214-5705-8

Kniha

Workshop specifického výzkumu 2018

Strany od

233

Strany do

241

Strany počet

266

BibTex

@inproceedings{BUT153267,
  author="Karolína {Vraniaková}",
  title="Value co-creation limits in the health sector: barriers of customer co-involvment",
  booktitle="Workshop specifického výzkumu 2018",
  year="2018",
  pages="233--241",
  publisher="Vysoké učení technické v Brně, Fakulta podnikatelská",
  address="Brno",
  isbn="978-80-214-5705-8"
}