Vysoké učení technické v Brně - Vnitřní projekty VUT

- plně financující (2015-01-01 - 2016-12-31)

FP-S-15-2627

čeština

Koráb Vojtěch, prof. Ing., Dr., MBA - hlavní řešitel
Afonina Anna, Ph.D. - spoluřešitel
Bartošek Vladimír, Ing., Ph.D. - spoluřešitel
Bumberová Veronika, Ing., Ph.D. - spoluřešitel
Cebáková Andrea, Ing. Mgr. - spoluřešitel
Franková Emilie, PhDr., Ph.D. - spoluřešitel
Hanzelka Michael, Ing., MBA, Ph.D. - spoluřešitel
Chalupský Vladimír, doc. Ing., CSc., MBA - spoluřešitel
Chlebovský Vít, doc. Ing., Ph.D. - spoluřešitel
Jurová Marie, prof. Ing., CSc. - spoluřešitel
Juřica Pavel, Ing. et Ing., Ph.D. - spoluřešitel
Kaňovská Lucie, doc. Ing., Ph.D. - spoluřešitel
Khateb Fabian, prof. Ing. et Ing., Ph.D. et Ph.D. - spoluřešitel
Kita Peter, Ing., Ph.D. - spoluřešitel
Kolářová Ivana, Ing. - spoluřešitel
Konečná Zdeňka, doc. Ing., Ph.D. - spoluřešitel
Konečný Štěpán, Mgr., Ph.D. - spoluřešitel
Krejčí Reková Eliška, Ing. - spoluřešitel
Mazánek Lukáš, Ing., Ph.D. - spoluřešitel
Medonos Michal, Ing., Ph.D. - spoluřešitel
Megová Simona, Ing. et Ing. - spoluřešitel
Milichovský František, Ing., Ph.D., MBA, DiS. - spoluřešitel
Mráček Pavel, Ing., Ph.D. - spoluřešitel
Murínová Anastasia, Mgr., Ph.D. - spoluřešitel
Navrátilová Ludmila, Ing., Ph.D. - spoluřešitel
Putnová Anna, doc. RNDr., Ph.D., MBA - spoluřešitel
Rampulová Kateřina, Ing. - spoluřešitel
Rosenberg Jan, Ing. - spoluřešitel
Rygl Tomáš, Ing. - spoluřešitel
Schüller David, Ing., Ph.D. - spoluřešitel
Slavík Jan, Ing., Ph.D. - spoluřešitel
Slunečko Miroslav, Ing. - spoluřešitel
Šimberová Iveta, doc. PhDr., Ph.D. - spoluřešitel
Šupina Tomáš, Ing. - spoluřešitel
Veselý Josef, Ing., CSc. - spoluřešitel
Videcká Zdeňka, Ing., Ph.D. - spoluřešitel
Zich Robert, doc. Ing., Ph.D. - spoluřešitel
Žákovská Martina, Ing. - spoluřešitel

Ústav managementu
- interní (01.01.2015 - 31.12.2016)
Fakulta podnikatelská
- příjemce (01.01.2015 - 31.12.2016)

SLAVÍK, J.; PUTNOVÁ, A.; CEBÁKOVÁ, A. Leadership as a Tool of Strategic Management. Procedia Economics and Finance, 2015, vol. 26, no. 1, p. 1159-1163. ISSN: 2212-5671.
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ZICH, R. An Analysis of Terminology of Concepts of Competitiveness in the Presentations of Strategic Development of Selected Car Manufacturers. Central European Journal of Management, 2014, vol. 1, no. 1, p. 13-24. ISSN: 2336-2693.
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MRÁČEK, P.; MUCHA, M. The Use of Knowledge Management in Marketing Communication of Small and Medium-Sized Companies. In Proceedings of the 3rd International Conference on Strategic Innovative Marketing (IC-SIM 2014). Procedia Social and Behavioral Sciences. Procedia - Social and Behavioral Sciences. Madrid: 2014. p. 185-192. ISSN: 1877-0428.
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MILICHOVSKÝ, F. Financial Key Performance Indicators in Engineering Companies. Periodica Polytechnica, Social and Management Sciences, 2015, vol. 23, no. 1, p. 60-67. ISSN: 1416-3837.
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VESELÁ, J.; ZICH, R. The country-of-origin effect and its influence on consumer's purchasing decision. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 2, p. 667-673. ISSN: 1211-8516.
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VESELÝ, J.; KHATEB, F. Effects of Effective Process Approach Implementation on Performance of Selected Companies in Czech Republic. In 25th IBIMA Conference. Amsterdam, Netherlands: INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 34 E GERMANTOWN PIKE, NO. 327, NORRISTOWN, PA 19401 USA, 2015. p. 2249-2254. ISBN: 978-0-9860419-4-5.
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BARTOŠEK, V.; RAŠTICOVÁ, M. Alucast s. r. o. - Czech Republic. In Global Entrepreneurship: Case Studies of Entrepreneurial Firms Operating around the World. 1. Routledge Taylor Francis Group, 2015. p. 29-44. ISBN: 978-0-415-70323-9.
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MILICHOVSKÝ, F.; ŠIMBEROVÁ, I. Marketing Effectiveness: Metrics for Effective Strategic Marketing. Engineering Economics, 2015, vol. 26, no. 2, p. 211-219. ISSN: 1392-2785.
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VESELÁ, J.; MALAČKA, L. Use of the wine tourism in the region development: The comparative study. In DOKBAT 2015 - 11th Annual International Bata Conference for Ph.D. Students and Young Researchers. 1. Zlín: Tomas Bata University in Zlín, 2015. p. 275-286. ISBN: 978-80-7454-475-0.
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NAVRÁTILOVÁ, L.; MILICHOVSKÝ, F. Humour in experiential marketing campaigns and its perception by Czech university students. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 2, p. 587-593. ISSN: 1211-8516.
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KOLEŇÁK, J.; MILICHOVSKÝ, F. Development of creative thinking in connection with compensation trades. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 2, p. 559-566. ISSN: 1211-8516.
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MILICHOVSKÝ, F. Marketing effectiveness in engineering: Case study In Czech companies. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth Editor. Amsterdam Netherlands: International Business Information Management Association (IBIMA), 2015. p. 2303-2310. ISBN: 978-0-9860419-4-5.
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MILICHOVSKÝ, F.; KOUDELKOVÁ, P. The selection of key non-financial metrics for measuring marketing effectiveness. Kaunas: 2015. p. 1-7.
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BUMBEROVÁ, V.; MILICHOVSKÝ, F. Key performance indicators for measurement effectiveness of innovations in Czech Republic. Kaunas: 2015. p. 1-7.
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BARTOŠEK, V. The Framework of Selective Inventory Management: Case Study. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association, 2015. p. 778-785. ISBN: 978-0-9860419-4-5.
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KONEČNÁ, Z. International Human Resource Management: Internal Environment in Austrian Subsidiaries operating in the Czech Republic (Results of Empirical Research). In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1. Amsterodam, Netherlands: International Business Information Management Association, 2015. p. 3205-3213. ISBN: 978-0-9860419-4-5.
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RYGL, T. Vnímání pojmu SOCIÁLNÍ MARKETING v čase. In QUAERE 2015. Hradec Králové: MAGNANIMITAS, Hradec Králové, Česká republika, 2015, 2015. s. 235-241. ISBN: 978-80-87952-10-8.
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MEGOVÁ, S. VLIV HOSPODÁRSKEHO CYKLU NA BUSINESS MODEL: ŠTÚDIA SPOLOČNOSTÍ POSOBIACICH V OBLASTI SLUŽIEB IT. In Recenzovaný sborník příspěvků vědecké interdisciplinární mezinárodní vědecké konference doktorandů a odborných asistentů QUAERE 2015 roč. V 25. MAGNANIMITAS. Hradec Králové, Česká republika: MAGNANIMITAS, 2015. s. 205-210. ISBN: 978-80-87952-10-8.
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SCHÜLLER, D.; PEKÁREK, J.; DOSTÁL, P.; CHLEBOVSKÝ, V. Profitability of Customer Satisfaction Segments: Genetic Algorithm Method in Multidimensional Clustering. In In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. 25. Amsterdam, Netherlands: 2015. p. 2561-2571. ISBN: 978-0-9860419-4-5.
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REKOVÁ, E. Business and Entrepreneurship Development of Czech SMEs through Participation in International Fairs and Exhibitions. In "Perspectives of Business and Entrepreneurship Development". Brno: 2015. p. 273-282. ISBN: 978-80-214-5198-8.
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MILICHOVSKÝ, F. Effectiveness of marketing activities in engineering in Czech Republic. Business: Theory and Practice, 2015, vol. 16, no. 2, p. 205-211. ISSN: 1648-0627.
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BUMBEROVÁ, V.; MILICHOVSKÝ, F. Empirical Research of Success Innovation Projects due to the Sectoral Specifics in Czech Companies. In Perspectives of Business and Entrepreneurship Development: Economic, Management, Finance and System Engineering from the Academic and Practioners Views. Brno: 2015. p. 171-182. ISBN: 978-80-214-5227-5.
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MILICHOVSKÝ, F.; BUMBEROVÁ, V. Relationship between corporate size and success innovation projects in Czech Republic. In Innovation Management and Corporate Sustainability 2015. Praha: 2015. p. 195-205. ISBN: 978-80-245-2092-6.
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ŽÁKOVSKÁ, M.; JUROVÁ, M. Information systems in manufacturing planning. Perspektives od Business and Entrepreneurship Development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 94-94. ISBN: 978-80-214-5198-8.
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MAZÁNEK, L. Application of contemporary management approaches in the field of corporate crisis management. Perspectives of business and enterpreneurship development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 57-57. ISBN: 978-80-214-5198-8.
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PETLINA, A.; KORÁB, V. Strengths and weaknesses of the small and medium-sized family business in the Czech Republic. Perspectives of Business and Entrepreneurshio Development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 69-69. ISBN: 978-80-214-5198-8.
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CEBÁKOVÁ, A.; PUTNOVÁ, A.; SLAVÍK, J. Independent Consumer Organizations in the Czech Republic: Necessity or Futility?. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association (IBIMA), 2015. p. 2658-2663. ISBN: 978-0-9860419-4-5.
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SLAVÍK, J.; PUTNOVÁ, A.; CEBÁKOVÁ, A. Corporate Communication among Internal Stakeholders in Manufacturing Powered by New Digital Technology. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association (IBIMA), 2015. p. 1792-1800. ISBN: 978-0-9860419-4-5.
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PUTNOVÁ, A.; SLAVÍK, J.; CEBÁKOVÁ, A. Education as a Factor of Successful Innovation Policy. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association (IBIMA), 2015. p. 2701-2708. ISBN: 978-0-9860419-4-5.
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PETLINA, A.; KORÁB, V. The Structure of Family Ties within the Family Wine Trading Business in the Czech Republic. In Enometrics XXII, Peer-Reviewed Conference Proceedings. 1. Brno: 2015. p. 52-58. ISBN: 9788075093158.
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NAVRÁTILOVÁ, L. Can we advertise by the same way internationally? Cultural insight to France, the United Kingdom and the United States of America. Scientia&Societas, 2015, vol. XI, no. 2, p. 166-175. ISSN: 1801-7118.
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Reková Eliška. Work life balance a jeho implementace. 2014.
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VESELÝ, J.; KHATEB, F. Analysis of Managerial Mistakes in Selected Czech Companies. Journal of Eastern Europe Research in Business & Economics, 2015, vol. 2015, no. 1, p. 1-13. ISSN: 2169-0367.
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PETLINA, A.; KORÁB, V. Strengths and Weaknesses of the Small and Medium-Sized Family Business in the Czech Republic. In Conference proceeding of the the 15th International Scientific Conference Perspectives of Business and Entrepreneurship Development. 2015. p. 1-8. ISBN: 978-80-214-5226-8.
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PETLINA, A. Theoretical Approach to a Family Business. 2015. p. 1-10.
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ŽÁKOVSKÁ, M. Využití informačních systémů pro plánování výroby. 2014.
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ŽÁKOVSKÁ, M.; MEDONOS, M. Význam systémů pro plánování výroby při zavádění štíhlé výroby. In ISeC 2015 PROCEEDINGS. Bratislava: © NEXSYS, Ltd., Tolstého 5, 811 06 Bratislava, Slovak republic, 2015. s. 285-292. ISBN: 978-80-972051-0-2.
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MEDONOS, M.; JUROVÁ, M. Implementing lean production - why copying Toyota doesn't always work?. Perspektives od Business and Entrepreneurship Development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 58-58. ISBN: 978-80-214-5198-8.
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ŽÁKOVSKÁ, M.; JUROVÁ, M. Information systems in manufacturing planning. Systémová integrace, 2015, no. 1-2, p. 110-120. ISSN: 1804-2716.
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AFONINA, A. Strategic management tools and techniques and organizational performance: findings from the Czech Republic. Journal of Competitiveness, 2015, vol. 7, no. 3, p. 19-36. ISSN: 1804-171X.
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SYCHROVÁ, L.; ŠIMBEROVÁ, I. Evaluation of selected criteria in the buildings life cycle from the perspective of supplier and user. In The 25th International Business Information Management (IBIMA) Conference: Conference Proceedings. IBIMA, 2015. p. 1-7. ISBN: 978-0-9860419-4-5.
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KOUDELKOVÁ, P.; MILICHOVSKÝ, F. Successful innovation by motivation. Business: Theory and Practice, 2015, vol. 16, no. 3, p. 223-230. ISSN: 1648-0627.
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PETLINA, A.; KORÁB, V. Family Business in the Czech Republic: Actual Situation. TRENDY EKONOMIKY A MANAGEMENTU, 2015, vol. IX, no. 23, p. 32-42. ISSN: 1802-8527.
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KAŇOVSKÁ, L.;. Service Offering at Electrical Equipment Manufacturers. TRENDY EKONOMIKY A MANAGEMENTU, 2015, vol. 9, no. 23, p. 17-23. ISSN: 1802-8527.
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KITA, P. MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS MODELS IN GREEN ENTREPRENEURIAL CONDITIONS. In Travaux scientifiques du Reseau PGV Pour une Europe forte : rénover les structures économiques, entrepreneuriales, politiques, territoriales et éducatives Monographie sous la redaction scientifique de Claude Martin et Jana Marasová. Banská Bystrica: Belianum, 2015. p. 55-69. ISBN: 978-80-557-0921-5.
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KAŇOVSKÁ, L.; TOMÁŠKOVÁ, E. Trends in Customer Services and Interfunctional Coordination at Manufacturers of Electrical Equipment. In 20th International Scientific Conference "Economics and Management 2015". Procedia Social and Behavioral Sciences. 2015. p. 677-682. ISSN: 1877-0428.
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KAŇOVSKÁ, L. Importance of Service Provision by Manufactures. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. International Business Information Management Association, USA: International Business Information Management Association (IBIMA), 2015. p. 1439-1445. ISBN: 978-0-9860419-5-2.
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KAŇOVSKÁ, L. Customer Services offered by Manufacturers. In Perspectives of Business and Entrepreneurship Development. Brno, Česká republika: Faculty of Business and Management, Brno University of Technology, 2015. p. 70-74. ISBN: 978-80-214-5226-8.
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JUROVÁ, M. Organizace přípravy výroby. Organizace přípravy výroby. Brno: 2015. ISBN: 978-80-214-5247-3.
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PUTNOVÁ, A.; REŽŇÁKOVÁ, M. Women-On-Boards Quotas: Benefits and Limitations. In New Horizons in Industry, Business and Education. Heraklion: Technological Educational Institute of Crete, 2015. p. 233-236. ISBN: 978-960-99889-9-5.
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CHLEBOVSKÝ, V. Comparison of Czech, Slovak and Swiss Product Innovation Oriented Firms’ Communication in Social Media. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 5, p. 1653-1659. ISSN: 1211-8516.
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VESELÝ, J.; KHATEB, F. Certain Aspects of Measurement of Processes and Their Application in Selected Companies in the Czech Republic. In 26th IBIMA Conference. Madrid, Spain: INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 2015. p. 1453-1459. ISBN: 978-0-9860419-5-2.
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PUTNOVÁ, A. Position of Women in The Labour Market. In Znalosti pro tržní praxi. Olomouc: Univerzita Palackého v Olomouci, 2015. p. 791-801. ISBN: 978-80-87533-12-3.
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CHLEBOVSKÝ, V.; SCHÜLLER, D. Comparison of Czech and Swiss Product Innovative Companies - Environment Friendly and Sustainability Business Orientation. In Proceedings of the 26th International Business Information Management Association Conference. Madrid, Spain: 2015. p. 546-558. ISBN: 978-0-9860419-5-2.
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BARTOŠEK, V. The Purchasing Integration: Case Study. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. Proceedings of The 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 859-872. ISBN: 978-0-9860419-5-2.
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JUROVÁ, M.; JUŘICA, P. Management of Reverse Logistics in Business Processes. In Proceedings of the 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 2266-2271. ISBN: 978-0-9860419-5-2.
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REKOVÁ, E. Development of innovation management in the human resource management in Czech small and medium-sized enterprises through the process of internationalization. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. Spain: Proceedings of The 26th International Business Information Management Association Conference, 2015. p. 1183-1193. ISBN: 978-0-9860419-5-2.
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PEKÁREK, J.; SCHÜLLER, D. Importance of Customer Satisfaction Factors in Strategic Marketing: Neural Network Method. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 26. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 1174-1182. ISBN: 978-0-9860419-5-2.
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MEGOVÁ, S. Changes to Approach to Business Model in Business Cycle: A Study of Companies Operating in the IT services Field. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 2015. p. 1149-1153. ISBN: 978-0-9860419-5-2.
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MAZÁNEK, L. Application of contemporary management approaches in the field of corporate crisis management. In Perspectives of Business and Entrepreneurship Development: Economic, Management, Finance and System Engineering from the Academic and Practicioners Views. Brno: 2015. p. 96-106. ISBN: 978-80-214-5226-8.
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MAZÁNEK, L.; KONEČNÁ, Z. Leadership Concepts and Theories: Development in Framework of Company Management. In Innovation Management and Sustainable Economic Competetive Advantage: From Regional Development to Global Growth. Madrid, Spain: 2015. p. 1154-1163. ISBN: 978-0-9860419-5-2.
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KONEČNÁ, Z. Internatinal Management: Effective Cooperation in Multicultural Environment Of Companies Established in the Czech Republic. In Innovation Management and Sustainable Economic Competetive Advantage: From Regional Development to Global Growth. Madrid, Spain: International Business Information Management Association, 2015. p. 1245-1253. ISBN: 978-0-9860419-5-2.
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MAZÁNEK, L. Selected Developmental Methods Used to Achieve a Rise in Corporate Leadership Efficiency. In Innovation Management and Sustainable Economic Competetive Advantage: From Regional Development to Global Growth. Madrid, Spain: 2015. p. 1164-1173. ISBN: 978-0-9860419-5-2.
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HANZELKA, M. Using the Concept of Customer Life - Time Value in Internal Marketing Management Companies from Financial Market. In In INNOVATION VISION 2020: From Regional Development Sustainability to Global Economic Growth. Management Conference (25th IBIMA) on 7- 8 May 2015 in Amsterdam. Management Conference (25th IBIMA) on 7-8 May 2015 in Amsterdam: IBIMA, 2015. p. 2534-2542. ISBN: 978-0-9860419-4-5.
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SCHÜLLER, D.; VIDECKÁ, Z.; CHALUPSKÝ, V. Consumer House of Quality Matrix for Shopping Decision Making Process. In 2nd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2015. SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts. Albena, Bulgaria: Bulgarian Academy of Sciences, 2015. p. 131-138. ISBN: 978-619-7105-48-3. ISSN: 2367-5659.
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SCHÜLLER, D. Geographical Market Segmentation of EU Countries for New Entrants – Hierarchical Agglomerative Clustering Method. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 26. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 531-538. ISBN: 978-0-9860419-5-2.
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SCHÜLLER, D.; PEKÁREK, J.; RAŠTICOVÁ, M. Managerial Decisions on Optimal Number of Demand Segments. In 2nd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2015. 2. Albena, Bulgaria: Bulgarian Academy of Sciences, 2015. p. 545-552. ISBN: 978-619-7105-48-3.
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NOVÁK, P. Well-Educated Manager: Myth or Truth?. In Proceedings of The 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 715-723. ISBN: 978-0-9860419-5-2.
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MILICHOVSKÝ, F. Measuring indicators for marketing effectiveness in Czech companies. Revista de Metodos Cuantitativos para la Economia y la Empresa, 2015, vol. 10, no. 20, p. 3-24. ISSN: 1886-516X.
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FOJTŮ, K.; MRÁČEK, P. Consumer Behavior in Outdoor-Clothing Segment. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 2015. p. 1278-1284. ISBN: 978-0-9860419-5-2.
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MAZÁNEK, L. Leadership During Crisis: Threat Identification and Solution Proposal. TRENDY EKONOMIKY A MANAGEMENTU, 2015, vol. 9, no. 24, p. 61-70. ISSN: 1802-8527.
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KOPČÁNI, J. Development of Logistics Areas in the Years 2006 - 2014. LOGI - Scientific Journal on Transport and Logistics, 2015, vol. VOL: VI., no. 2, p. 66-78. ISSN: 1804-3216.
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REKOVÁ, E. Marketingové strategie firem „born globals“ v podmínkách internacionalizace. In Workshop specifického výzkumu 2015. Brno: 2015. s. 55-67. ISBN: 978-80-214-5332-6.
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REKOVÁ, E. The "Born Globals" Phenomenon in Czech Republic. In 9TH INTERNATIONAL SCIENTIFIC CONFERENCE - BUSINESS AND MANAGEMENT 2016. Vilnius, LITHUANIA: VGTU Press, 2016. p. 1-8. ISBN: 9786094579219.
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ŽÁKOVSKÁ, M. System Theory Approach Integrated IntoThe Supply Chain Management. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. Proceedings of The 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 2570-2578. ISBN: 978-0-9860419-5-2.
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SLAVÍK, J. Internal Corporate Communication in the Era of New Digital Technology and Industry 4.0. In Workshop specifického výzkumu 2015. Brno: Vysoké učení technické v Brně, Fakulta podnikatelská, 2015. p. 68-73. ISBN: 978-80-214-5332-6.
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RAŠTICOVÁ, M.; KONEČNÝ, Š. Work-Life Balance Reality among Czech Managers: Staying Halfway. Journal of Electronic Banking Systems, 2016, vol. 2016, no. 1, p. 1-16. ISSN: 2165-9982.
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KONEČNÁ, Z. Aspects of Effective Communication in International Environment (Results of Qualitative Empirical Research). In 3rd International Multidisciplinary Scientific Conference on Social Sciences and Arts. 1. Wien: STEF92 Technology Ltd., 2016. p. 797-804. ISBN: 978-619-7105-51-3.
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KONEČNÁ, Z.; ŠKAPA, S. Preparation of Expatriates for an International Assignment: A Case of the Czech Republic. In 3rd International Multidisciplinary Scientific Conference on Social Sciences and Arts. 1. Wien: STEF92 Technology Ltd., 2016. p. 423-430. ISBN: 978-619-7105-51-3.
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KONEČNÁ, Z. The HR-Staff Ratio – How to Calculate Easily? A Theoretical Model und Practical Application Compared Interculturally. Steyr: Unviersity of Applied Sciences Upper Austria, 2016.
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KONEČNÁ, Z. Transformational leadership according to competitiveness of small enterprises. Steyr: University of Applied Sciences Upper Austria, 2016.
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KONEČNÁ, Z.; MAZÁNEK, L. Personnel Marketing as Perceived by HR Managers in Czech Republic: Results of a Qualitative Research Study. World Academy of Science, Engineering and Technology (electronic), 2016, vol. 10, no. 5, p. 2885-2889. ISSN: 2010-3778.
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ŽÁKOVSKÁ, M.; POLÁČEK, T. Usage of Decision Making Tools within Decision of Implementation of Production Capacity Planning. Smart and Efficient Economy: Preparation for the Future Innovative Economy. Brno: Ing. Vladislav Pokorný - LITERA, 2016. p. 177-177. ISBN: 978-80-214-5355-5.
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MEGOVÁ, S.; PÁLKA, L. BUSINESS MODEL: TOOL FOR FINANCIAL MANAGEMENT OF A NEW COMPANY. QUAERE. Hradec Králové: MAGNANIMITAS, Hradec Králové, Česká republika, 2016, 2016. p. 54-59. ISBN: 978-80-87952-15-3.
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MILICHOVSKÝ, F. Realisation of marketing activities according to corporate size. In Proceedings of the 9th International Conference "European Entrepreneurship Forum 2015: Efrficiency in the Private and the Public Sector. Praha: Newton books, a.s., 2015. p. 118-126. ISBN: 978-80-87325-06-3.
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HANZELKA, M. Using the Concept of Customer Life - Time Value for Internal Customers of Insurance Market. In The 27th IBIMA Conference Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth. Innovation Management and Education Excellence Vision 2020. Milan, Italy: The 27 International Business Information Management Association Conference, 2016. p. 2407-2417. ISBN: 9780986041969.
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KITA, P. Multiple customer value business model incorporation in the context of environmental challenges of sustainable development. In Workshop specifického výzkumu 2015. Brno: Fakulta podnikatelská, Vysoké učení technické, 2015. p. 26-36. ISBN: 978-80-214-5332-6.
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HANZELKA, M. Using the concept of Customer Life - time Value for Internal Customers. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 26. Madrid, Spain, 2015: The 26th International Business Information Management Association Conference, 2015. p. 2904-2913. ISBN: 9780986041952.
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MEGOVÁ, S.; KORÁB, V. BUSINESS MODEL CANVAS AKO NÁSTROJ PRE STRATEGICKÉ RIADENIE PODNIKU: PILOTNÁ ŠTÚDIA V SEKTORE IT. Aktuálne problémy podnikovej sféry 2016. Bratislava, Slovenská republika: Vydavateľstvo EKONÓM, 2016. s. 743-751. ISBN: 978-80-225-4245-6.
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SENICHEV, V.; SAUBERER, G.; MAJ, J.; HAMADOU, A. The 10 Must Haves for Global Innovation and Networking. A New Strategic Approach. In Systems, Software and Services Process Improvement. Communications in Computer and Information Science. Springer International Publishing, 2015. p. 233-246. ISBN: 978-3-319-24647-5. ISSN: 1865-0929.
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KORÁB, V.; KOUDELKOVÁ, P. What determines innovation in small and medium enteprises? A case study from the Czech Republic. Transformations in Business&Economics, 2016, vol. 15, no. 2, p. 78-88. ISSN: 1648-4460.
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PETLINA, A. KEY PRINCIPALS OF FAMILY BUSINESS COMPREHENSION WITH HELP OF THE HISTORICAL ANALYSIS. In Proceedings of the 4th International Conference "Innovation Management, Enterpreneurship and Corporate Sustainability" 26 - 27 May, 2016, Prague. Praha, Czech Republic: Oeconomica, 2016. p. 540-553. ISBN: 978-80-245-2153-4.
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PETLINA, A. Key Principals of Family Business Comprehension with Help of the Historical Analysis. Book of abstracts of the 4th International Conference "Innovation Management, Enterpreneurship and Corporate Sustainability". Praha, Czech Republic: Oeconomica, 2016. p. 65-65. ISBN: 978-80-245-2154-1.
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MEDONOS, M.; JUROVÁ, M. Implementing Lean Production - Application of Little`s Law. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2016, vol. 64, no. 3, p. 1013-1019. ISSN: 1211-8516.
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MAZÁNEK, L.; KONEČNÁ, Z. The Perception Of The Leader's Personality With Emphasis On Its Development During The Past Decades. AD Alta, 2016, vol. 06, no. 01, p. 55-60. ISSN: 1804-7890.
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MILICHOVSKÝ, F.; KOUDELKOVÁ, P. Usage of non-financial metrics for measuring marketing effectiveness. Scientia&Societas, 2016, vol. XII, no. 2, p. 143-151. ISSN: 1801-7118.
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MEGOVÁ, S.; PÁLKA, L. BUSINESS MODEL: TOOL FOR THE ELIMINATION OF THE FINANCIAL BANKRUPTCY OF THE COMPANY. AD Alta, 2016, vol. Vol. 06, no. Issue 01 (06/01), p. 60-63. ISSN: 1804-7890.
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MEGOVÁ, S.; MAZÁNEK, L.; KORÁB, V.; PÁLKA, L. Managerial Application of Business Model in Respect to Macroeconomical Development. In Proceedings of the 10th International Conference. Prague: 2016. p. 75-82. ISBN: 978-80-87325-10-0.
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MEGOVÁ, S.; PÁLKA, L.; KORÁB, V.; BARTOŠ, V. Factors determining success in leisure-fashion company: case study. In Ekonomika a řízení podniku ve 21. století. Ostrava: VŠB - Technická univerzita Ostrava, 2016. p. 142-150. ISBN: 978-80-248-3983-7.
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NAVRÁTILOVÁ, L. Trendy digitálního marketingu a konkurenceschopnost internetové reklamy v České republice. Scientia&Societas, 2016, roč. XII, č. 2, s. 152-167. ISSN: 1801-7118.
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HORNUNGOVÁ, J.; MILICHOVSKÝ, F. Financial performance evaluation of the czech agricultural companies with factor analysis. Sborník vědeckých prací University Pardubice, 2016, vol. 23, no. 37, p. 26-38. ISSN: 1211-555X.
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JUROVÁ, M.; KORÁB, V.; JUŘICA, P.; VIDECKÁ, Z.; BARTOŠEK, V. Výrobní a logistické procesy v podnikání. Praha: Grada, 2016. 254 s. ISBN: 978-80-247-5717-9.
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MILICHOVSKÝ, F. Reverse logistics in marketing campaigns. In Strategic Innovative Marketing: 4th IC-SIM, Mykonos, Greece 2015. 1. Mykonos, Greece: Springer International Publishing, 2017. p. 235-241. ISBN: 978-3-319-33863-7.
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MRÁČEK, P.; MUCHA, M. The Relation of Knowledge Management and Marketing Communication of Small and Medium-Sized Producers in the Segment of Outdoor Clothing in the Czech Republic. In Strategic Innovative Marketing: 4th IC-SIM, Mykonos, Greece 2015. Springer Proceedings in Business and Economics. 1. Springer International Publishing, 2016. p. 227-233. ISBN: 978-3-319-33863-7. ISSN: 2198-7246.
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MILICHOVSKÝ, F. Relationship of reverse logistics and marketing communication in Czech Republic. TRENDY EKONOMIKY A MANAGEMENTU, 2016, vol. 26, no. 2, p. 48-56. ISSN: 1802-8527.
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KITA, P. Business model engagement levels in relation to environmental challenges from a multiple customer value perspective. In 21st International Scientific Conference Smart and Efficient Economy: Preparation for the Future Innovative Economy Proceeding of Selected Papers May 19–20, 2016 Brno, Czech Republic. Brno: 2016. p. 301-307. ISBN: 978-80-214-5413-2.
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KITA, P. THE INFLUENCE OF THE EXTERNAL ENVIRONMENT ON VALUE PROPOSITION OF CZECH COMPANIES: RESEARCH RESULT PRESENTATION. In 3rd International muldisciplinary conference on social sciences and arts, Proceedings 2016. Sofia, Bulgaria: STEF92 Technology Ltd., 51 "Alexander Malinov" Blvd., 1712 Sofia, Bulgaria, 2016. p. 809-816. ISBN: 978-619-7105-76-6.
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VIDECKÁ, Z.; KORÁB, V. Technical and Managerial Education Based on Quality Planning Methods. In 3rd International Multidisxiplinary Scientific Conference on Social Sciences & Art. Sofia, Bulharsko: STEF92 Technology, Ltd., 2016. p. 695-700. ISBN: 978-619-7105-75-9.
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VIDECKÁ, Z. Support of Integrated Production Management in Digital Environment. In 3rd International Multidisxiplinary Scientific Conference on Social Sciences & Art. Sofia, Bulharsko: STEF92 Technology, Ltd., 2016. p. 679-685. ISBN: 978-619-7105-75-9.
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SEKNIČKA, P.; PUTNOVÁ, A. Etika v podnikání a hodnoty trhu. Expert. Expert. Praha: Grada, 2016. 200 s. ISBN: 978-80-247-5545-8.
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KAŇOVSKÁ, L.; TOMÁŠKOVÁ, E. Trendy v nabídce doprovodných služeb a v koordinaci podniku. MM Průmyslové spektrum, 2016, č. 7,8, s. 22-23. ISSN: 1212-2572.
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SCHÜLLER, D.; VIDECKÁ, Z. Product Flow Management of Small and Medium-sized Enterprises. In 3rd International Multidisciplinary Scientific Conference on Social Sciences & Art. SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts. Bulharsko, Albena: STEF92 Technology, Ltd., 2016. p. 524-531. ISBN: 978-619-7105-75-9. ISSN: 2367-5659.
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CHLEBOVSKÝ, V.; SCHÜLLER, D. Correlations of Environment Friendly and Sustainability Business Orientation to Financial Results of Czech and Swiss Product Innovative Companies. In Smart and Efficient Economy: Preparation for the Future Innovative Economy (ICEM 2016). 2016. p. 285-293. ISBN: 978-80-214-5413-2.
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Chalupský, V.; Schüller, D.; Chlebovský, V. DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS. In 3rd International Multidisciplinary Scientific Conference on Social Sciences & Art. SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts. Bulharsko, Albena: STEF92 Technology, Ltd., 2016. p. 183-189. ISBN: 978-619-7105-75-9. ISSN: 2367-5659.
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SCHÜLLER, D.; PEKÁREK, J. Market Attractiveness Classification of European Union Countries for Establishing Logistics Centres. Vědecký sborník, 2016, vol. 24, no. 05/2016, p. 3-13. ISSN: 0572-3043.
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MAZÁNEK, L.; KONEČNÁ, Z. Leadership In The Context Of Management Theory Development: Overview Study. In MMK 2016 International Masaryk Conference For Ph.D. Students and Young Researchers. roč. 07. 2016. p. 42-51. ISBN: 978-80-87952-17-7.
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MAZÁNEK, L.; KONEČNÁ, Z. Identification of HR roles in relation to company leadership. In Economics and Business Management in the 21st Century. roč. 03. 2016. p. 114-122. ISBN: 978-80-248-3983-7.
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ŠIMBEROVÁ, I.; REKOVÁ, E. Phenomenon of "Born Globals“ in the internationalization of small and medium-sized enterprises in the Czech Republic. European Research Studies Journal, 2016, vol. 19, no. 4, p. 120-129. ISSN: 1108-2976.
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PETLINA, A. Success of Family Company: Critical Evidence from the United States. TRENDY EKONOMIKY A MANAGEMENTU, 2016, vol. 10, no. 27, p. 57-66. ISSN: 1802-8527.
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CHLEBOVSKÝ, V. Customer Solutions Management (CSM) Empirical Model based on European Machine Building Sector Experience. Engineering Economics, 2016, vol. 27, no. 5, p. 586-593. ISSN: 1392-2785.
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KOPČÁNI, J. Negative externalities affecting transport. LOGI - Scientific Journal on Transport and Logistics, 2016, vol. VOL: VI., no. 2, p. 66-72. ISSN: 1804-3216.
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KOPČÁNI, J. Rozvoj dopravnej infraštruktúry v Československu na prahu 2. svetovej vojny. Nové historické rozhľady New historical perspectives Vedecký časopis Katedry historických vied a stredoeurópskych štúdií FF UCM v Trnave, 2016, roč. VOL: VI., č. 2, s. 83-90. ISSN: 1338-4813.
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BUMBEROVÁ, V.; KORÁB, V.; NOVÁKOVÁ, M.; ŠAUEROVÁ, K.; SEMANČIKOVÁ, K.; MEDVEĎOVÁ, K.; WALTER, A.; JELEN, R.; KAPUSTA, V.; ŠALOMOUNOVÁ, A. Podnikání a management v kontextu 21. století. Podnikání a management v kontextu 21. století. Brno: Akademické nakladatelství CERM, 2016. ISBN: 978-80-7204-949-3.
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MRÁČEK, P.; MILICHOVSKÝ, F. Value perception of outdoor brands in the Czech republic. In Marketing identity 2016: Brands we love - part II. Trnava: University of SS. Cyril and Methodius in Trnava, 2016. p. 209-218. ISBN: 978-80-8105-841-7.
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REKOVÁ, E. Faktory úspěchu českých „born globals“ podniků. In Workshop specifického výzkumu 2016. Brno: 2016. s. 54-67. ISBN: 978-80-214-5472-9.
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CHALUPSKÝ, V. Corporate Culture and Market Orientation in High-Tech Companies. In 3rd International Multidisciplinary Scientific Conference on Social Sciences & Art. SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts. Bulharsko, Albena: STEF92 Technology, Ltd., 2016. p. 169-176. ISBN: 978-619-7105-75-9. ISSN: 2367-5659.
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BUMBEROVÁ, V.; MILICHOVSKÝ, F. Indicators for Measuring Outputs of Innovative Initiatives in the Czech Republic. ACTA VŠFS, 2016, vol. 10, no. 2, p. 115-125. ISSN: 1802-7946.
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KOPČÁNI, J. Business process management identification and optimization. Internetový časopis Materiálovotechnologická fakulta STU so sídlom v Trnave, 2016, vol. 2016, no. 1, p. 1-7. ISSN: 1335-9053.
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HANZELKA, M. Využití konceptu celoživotní hodnoty zákazníka ve strategickém řízení firem. Podnikatelská fakulta VUT Brno: 2015. s. 1-9.
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HANZELKA, M. Využití konceptu celoživotní hodnoty zákazníka ve strategickém řízení firem. 2016. s. 1-14.
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CHLEBOVSKÝ, V. Koncepce managementu zákaznických řešení. 2017. s. 1-136.
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MEDONOS, M.; JUROVÁ, M. Implementing lean production: Application of Little's law. In Perspectives of Busieness and Entrepreneurship Development. Proceeding of selected papers. Brno: FBM BUT, 2015. p. 229-237. ISBN: 978-80-214-5227-5.
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MALLYA, T.; OVIEDO-GARCIA, A.; CASTELLANOS-VERDUGO, M.; TRUJILLO-GARCIA, A. Film-induced tourist motivations. The case of Seville (Spain). CURR ISSUES TOUR, 2016, vol. 19, no. 7, p. 713-733. ISSN: 1368-3500.
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PFEIFER, M. R. Smart Manufacturing Execution Systems: An approach for SMEs to conquer industry 4.0. In Perspectives of Business and Entrepreneurship Development: Economic, Management, Finance and System Engineering from the Academic and Practioners Views Selected Papers of International Scientific Conference. Brno: 2022. p. 111-124. ISBN: 978-80-214-6005-8.
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CHLEBOVSKÝ, V. Smart and Efficient Economy: Preparation for the Future Innovative Economy. In Smart and Efficient Economy: Preparation for the Future Innovative Economy (ICEM 2016). 2016. p. 11-15. ISBN: 978-80-214-5413-2.
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CHLEBOVSKÝ, V. FP FORUM: EURO v ČR - ano/ne?. 2015.
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CHLEBOVSKÝ, V. FP FORUM: Dieselgate – omyl, strategie nebo strategický omyl?. 2015.
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CHLEBOVSKÝ, V.; ZICH, R. FP FORUM: Základní kámen ekonomiky? aneb rodinný podnik nemusí být Cosa Nostra!. 2016.
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CHLEBOVSKÝ, V. FP FORUM: Startupy v éře digitalizace - adrenalin a dobrodružství?. 2016.
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CHLEBOVSKÝ, V. FP FORUM: BREXIT: How can business show go on?. 2017.
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CHLEBOVSKÝ, V. FP FORUM: Vysoká škola = vysoká hra!?. 2017.
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PFEIFER, M. R. Management competencies in SMEs: A review. Workshop specifického výzkumu 2022. Brno: Vysoké učení technické v Brně, Fakulta podnikatelská, 2022. p. 87-97. ISBN: 978-80-214-6142-0.
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VRANIAK, L.;: Workshop specifického výzkumu 2016. FP VUT v Brně (09.12.2016)
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Gabriele Sauberer , Aliyou Mana Hamadou, Jolanta Maj, Valery Senichev: 22nd European Conference, EuroSPI 2015. Ankara (30.09.2015)
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