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Project detail
Duration: 01.01.2015 — 31.12.2016
Funding resources
Brno University of Technology - Vnitřní projekty VUT
- whole funder (2015-01-01 - 2016-12-31)
On the project
Oblasti, které je potřeba teoreticky rozvíjet pro zvyšování konkurenceschopnosti České republiky spadají do témat, které Ústav managementu dlouhodobě řeší. Jedná se o rozvíjení manažerských dovedností, rozvoje malých a středních firem, leadershipu, marketingových činností, řízení projektů a strategického řízení. Základní principy představují rozvíjení excelence, aplikovatelné ve všech organizacích bez ohledu na odvětví, průmysl nebo velikost. Budou definovány podmínky, které vedou u organizací k orientaci na výsledky.
KeywordsManagement, rozvoj manažerských dovedností, malé a střední firmy, leadership, strategické řízení
Key words in EnglishManagement, management skills development, small and medium businesses, leadership, strategic management
Mark
FP-S-15-2627
Default language
Czech
People responsible
Afonina Anna, Ph.D. - fellow researcherBartošek Vladimír, Ing., Ph.D. - fellow researcherBumberová Veronika, Ing., Ph.D. - fellow researcherCebáková Andrea, Ing. Mgr. - fellow researcherFranková Emilie, PhDr., Ph.D. - fellow researcherHanzelka Michael, Ing., MBA, Ph.D. - fellow researcherChalupský Vladimír, doc. Ing., CSc., MBA - fellow researcherChlebovský Vít, doc. Ing., Ph.D. - fellow researcherJurová Marie, prof. Ing., CSc. - fellow researcherJuřica Pavel, Ing. et Ing., Ph.D. - fellow researcherKaňovská Lucie, doc. Ing., Ph.D. - fellow researcherKhateb Fabian, prof. Ing. et Ing., Ph.D. et Ph.D. - fellow researcherKita Peter, Ing., Ph.D. - fellow researcherKolářová Ivana, Ing. - fellow researcherKonečná Zdeňka, doc. Ing., Ph.D. - fellow researcherKonečný Štěpán, Mgr., Ph.D. - fellow researcherKrejčí Reková Eliška, Ing. - fellow researcherMazánek Lukáš, Ing., Ph.D. - fellow researcherMedonos Michal, Ing., Ph.D. - fellow researcherMegová Simona, Ing. et Ing. - fellow researcherMilichovský František, Ing., Ph.D., MBA, DiS. - fellow researcherMráček Pavel, Ing., Ph.D. - fellow researcherMurínová Anastasia, Mgr., Ph.D. - fellow researcherNavrátilová Ludmila, Ing., Ph.D. - fellow researcherPutnová Anna, doc. RNDr., Ph.D., MBA - fellow researcherRampulová Kateřina, Ing. - fellow researcherRosenberg Jan, Ing. - fellow researcherRygl Tomáš, Ing. - fellow researcherSchüller David, Ing., Ph.D. - fellow researcherSlavík Jan, Ing., Ph.D. - fellow researcherSlunečko Miroslav, Ing. - fellow researcherŠimberová Iveta, doc. PhDr., Ph.D. - fellow researcherŠupina Tomáš, Ing. - fellow researcherVeselý Josef, Ing., CSc. - fellow researcherVidecká Zdeňka, Ing., Ph.D. - fellow researcherZich Robert, doc. Ing., Ph.D. - fellow researcherŽákovská Martina, Ing. - fellow researcherKoráb Vojtěch, prof. Ing., Dr., MBA - principal person responsible
Units
Institute of Management- (2015-01-01 - 2016-12-31)Faculty of Business and Management- (2015-01-01 - 2016-12-31)
Results
SLAVÍK, J.; PUTNOVÁ, A.; CEBÁKOVÁ, A. Leadership as a Tool of Strategic Management. Procedia Economics and Finance, 2015, vol. 26, no. 1, p. 1159-1163. ISSN: 2212-5671.Detail
ZICH, R. An Analysis of Terminology of Concepts of Competitiveness in the Presentations of Strategic Development of Selected Car Manufacturers. Central European Journal of Management, 2014, vol. 1, no. 1, p. 13-24. ISSN: 2336-2693.Detail
MRÁČEK, P.; MUCHA, M. The Use of Knowledge Management in Marketing Communication of Small and Medium-Sized Companies. In Proceedings of the 3rd International Conference on Strategic Innovative Marketing (IC-SIM 2014). Procedia Social and Behavioral Sciences. Procedia - Social and Behavioral Sciences. Madrid: 2014. p. 185-192. ISSN: 1877-0428.Detail
MILICHOVSKÝ, F. Financial Key Performance Indicators in Engineering Companies. Periodica Polytechnica, Social and Management Sciences, 2015, vol. 23, no. 1, p. 60-67. ISSN: 1416-3837.Detail
VESELÁ, J.; ZICH, R. The country-of-origin effect and its influence on consumer's purchasing decision. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 2, p. 667-673. ISSN: 1211-8516.Detail
VESELÝ, J.; KHATEB, F. Effects of Effective Process Approach Implementation on Performance of Selected Companies in Czech Republic. In 25th IBIMA Conference. Amsterdam, Netherlands: INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 34 E GERMANTOWN PIKE, NO. 327, NORRISTOWN, PA 19401 USA, 2015. p. 2249-2254. ISBN: 978-0-9860419-4-5.Detail
BARTOŠEK, V.; RAŠTICOVÁ, M. Alucast s. r. o. - Czech Republic. In Global Entrepreneurship: Case Studies of Entrepreneurial Firms Operating around the World. 1. Routledge Taylor Francis Group, 2015. p. 29-44. ISBN: 978-0-415-70323-9.Detail
MILICHOVSKÝ, F.; ŠIMBEROVÁ, I. Marketing Effectiveness: Metrics for Effective Strategic Marketing. Engineering Economics, 2015, vol. 26, no. 2, p. 211-219. ISSN: 1392-2785.Detail
VESELÁ, J.; MALAČKA, L. Use of the wine tourism in the region development: The comparative study. In DOKBAT 2015 - 11th Annual International Bata Conference for Ph.D. Students and Young Researchers. 1. Zlín: Tomas Bata University in Zlín, 2015. p. 275-286. ISBN: 978-80-7454-475-0.Detail
NAVRÁTILOVÁ, L.; MILICHOVSKÝ, F. Humour in experiential marketing campaigns and its perception by Czech university students. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 2, p. 587-593. ISSN: 1211-8516.Detail
KOLEŇÁK, J.; MILICHOVSKÝ, F. Development of creative thinking in connection with compensation trades. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 2, p. 559-566. ISSN: 1211-8516.Detail
MILICHOVSKÝ, F. Marketing effectiveness in engineering: Case study In Czech companies. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth Editor. Amsterdam Netherlands: International Business Information Management Association (IBIMA), 2015. p. 2303-2310. ISBN: 978-0-9860419-4-5.Detail
MILICHOVSKÝ, F.; KOUDELKOVÁ, P. The selection of key non-financial metrics for measuring marketing effectiveness. Kaunas: 2015. p. 1-7.Detail
BUMBEROVÁ, V.; MILICHOVSKÝ, F. Key performance indicators for measurement effectiveness of innovations in Czech Republic. Kaunas: 2015. p. 1-7.Detail
BARTOŠEK, V. The Framework of Selective Inventory Management: Case Study. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association, 2015. p. 778-785. ISBN: 978-0-9860419-4-5.Detail
KONEČNÁ, Z. International Human Resource Management: Internal Environment in Austrian Subsidiaries operating in the Czech Republic (Results of Empirical Research). In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1. Amsterodam, Netherlands: International Business Information Management Association, 2015. p. 3205-3213. ISBN: 978-0-9860419-4-5.Detail
RYGL, T. Vnímání pojmu SOCIÁLNÍ MARKETING v čase. In QUAERE 2015. Hradec Králové: MAGNANIMITAS, Hradec Králové, Česká republika, 2015, 2015. s. 235-241. ISBN: 978-80-87952-10-8.Detail
MEGOVÁ, S. VLIV HOSPODÁRSKEHO CYKLU NA BUSINESS MODEL: ŠTÚDIA SPOLOČNOSTÍ POSOBIACICH V OBLASTI SLUŽIEB IT. In Recenzovaný sborník příspěvků vědecké interdisciplinární mezinárodní vědecké konference doktorandů a odborných asistentů QUAERE 2015 roč. V 25. MAGNANIMITAS. Hradec Králové, Česká republika: MAGNANIMITAS, 2015. s. 205-210. ISBN: 978-80-87952-10-8.Detail
SCHÜLLER, D.; PEKÁREK, J.; DOSTÁL, P.; CHLEBOVSKÝ, V. Profitability of Customer Satisfaction Segments: Genetic Algorithm Method in Multidimensional Clustering. In In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. 25. Amsterdam, Netherlands: 2015. p. 2561-2571. ISBN: 978-0-9860419-4-5.Detail
REKOVÁ, E. Business and Entrepreneurship Development of Czech SMEs through Participation in International Fairs and Exhibitions. In "Perspectives of Business and Entrepreneurship Development". Brno: 2015. p. 273-282. ISBN: 978-80-214-5198-8.Detail
MILICHOVSKÝ, F. Effectiveness of marketing activities in engineering in Czech Republic. Business: Theory and Practice, 2015, vol. 16, no. 2, p. 205-211. ISSN: 1648-0627.Detail
BUMBEROVÁ, V.; MILICHOVSKÝ, F. Empirical Research of Success Innovation Projects due to the Sectoral Specifics in Czech Companies. In Perspectives of Business and Entrepreneurship Development: Economic, Management, Finance and System Engineering from the Academic and Practioners Views. Brno: 2015. p. 171-182. ISBN: 978-80-214-5227-5.Detail
MILICHOVSKÝ, F.; BUMBEROVÁ, V. Relationship between corporate size and success innovation projects in Czech Republic. In Innovation Management and Corporate Sustainability 2015. Praha: 2015. p. 195-205. ISBN: 978-80-245-2092-6.Detail
ŽÁKOVSKÁ, M.; JUROVÁ, M. Information systems in manufacturing planning. Perspektives od Business and Entrepreneurship Development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 94-94. ISBN: 978-80-214-5198-8.Detail
MAZÁNEK, L. Application of contemporary management approaches in the field of corporate crisis management. Perspectives of business and enterpreneurship development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 57-57. ISBN: 978-80-214-5198-8.Detail
PETLINA, A.; KORÁB, V. Strengths and weaknesses of the small and medium-sized family business in the Czech Republic. Perspectives of Business and Entrepreneurshio Development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 69-69. ISBN: 978-80-214-5198-8.Detail
CEBÁKOVÁ, A.; PUTNOVÁ, A.; SLAVÍK, J. Independent Consumer Organizations in the Czech Republic: Necessity or Futility?. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association (IBIMA), 2015. p. 2658-2663. ISBN: 978-0-9860419-4-5.Detail
SLAVÍK, J.; PUTNOVÁ, A.; CEBÁKOVÁ, A. Corporate Communication among Internal Stakeholders in Manufacturing Powered by New Digital Technology. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association (IBIMA), 2015. p. 1792-1800. ISBN: 978-0-9860419-4-5.Detail
PUTNOVÁ, A.; SLAVÍK, J.; CEBÁKOVÁ, A. Education as a Factor of Successful Innovation Policy. In Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth. Amsterdam, Netherlands: International Business Information Management Association (IBIMA), 2015. p. 2701-2708. ISBN: 978-0-9860419-4-5.Detail
PETLINA, A.; KORÁB, V. The Structure of Family Ties within the Family Wine Trading Business in the Czech Republic. In Enometrics XXII, Peer-Reviewed Conference Proceedings. 1. Brno: 2015. p. 52-58. ISBN: 9788075093158.Detail
NAVRÁTILOVÁ, L. Can we advertise by the same way internationally? Cultural insight to France, the United Kingdom and the United States of America. Scientia&Societas, 2015, vol. XI, no. 2, p. 166-175. ISSN: 1801-7118.Detail
Reková Eliška. Work life balance a jeho implementace. 2014.Detail
VESELÝ, J.; KHATEB, F. Analysis of Managerial Mistakes in Selected Czech Companies. Journal of Eastern Europe Research in Business & Economics, 2015, vol. 2015, no. 1, p. 1-13. ISSN: 2169-0367.Detail
PETLINA, A.; KORÁB, V. Strengths and Weaknesses of the Small and Medium-Sized Family Business in the Czech Republic. In Conference proceeding of the the 15th International Scientific Conference Perspectives of Business and Entrepreneurship Development. 2015. p. 1-8. ISBN: 978-80-214-5226-8.Detail
PETLINA, A. Theoretical Approach to a Family Business. 2015. p. 1-10.Detail
ŽÁKOVSKÁ, M. Využití informačních systémů pro plánování výroby. 2014.Detail
ŽÁKOVSKÁ, M.; MEDONOS, M. Význam systémů pro plánování výroby při zavádění štíhlé výroby. In ISeC 2015 PROCEEDINGS. Bratislava: © NEXSYS, Ltd., Tolstého 5, 811 06 Bratislava, Slovak republic, 2015. s. 285-292. ISBN: 978-80-972051-0-2.Detail
MEDONOS, M.; JUROVÁ, M. Implementing lean production - why copying Toyota doesn't always work?. Perspektives od Business and Entrepreneurship Development. Brno: Ing. Vladislav Pokorný - LITERA, 2015. p. 58-58. ISBN: 978-80-214-5198-8.Detail
ŽÁKOVSKÁ, M.; JUROVÁ, M. Information systems in manufacturing planning. Systémová integrace, 2015, no. 1-2, p. 110-120. ISSN: 1804-2716.Detail
AFONINA, A. Strategic management tools and techniques and organizational performance: findings from the Czech Republic. Journal of Competitiveness, 2015, vol. 7, no. 3, p. 19-36. ISSN: 1804-171X.Detail
SYCHROVÁ, L.; ŠIMBEROVÁ, I. Evaluation of selected criteria in the buildings life cycle from the perspective of supplier and user. In The 25th International Business Information Management (IBIMA) Conference: Conference Proceedings. IBIMA, 2015. p. 1-7. ISBN: 978-0-9860419-4-5.Detail
KOUDELKOVÁ, P.; MILICHOVSKÝ, F. Successful innovation by motivation. Business: Theory and Practice, 2015, vol. 16, no. 3, p. 223-230. ISSN: 1648-0627.Detail
PETLINA, A.; KORÁB, V. Family Business in the Czech Republic: Actual Situation. TRENDY EKONOMIKY A MANAGEMENTU, 2015, vol. IX, no. 23, p. 32-42. ISSN: 1802-8527.Detail
KAŇOVSKÁ, L.;. Service Offering at Electrical Equipment Manufacturers. TRENDY EKONOMIKY A MANAGEMENTU, 2015, vol. 9, no. 23, p. 17-23. ISSN: 1802-8527.Detail
KITA, P. MULTIPLE VALUE FOR THE CUSTOMER AS A FOUNDATION FOR NEW BUSINESS MODELS IN GREEN ENTREPRENEURIAL CONDITIONS. In Travaux scientifiques du Reseau PGV Pour une Europe forte : rénover les structures économiques, entrepreneuriales, politiques, territoriales et éducatives Monographie sous la redaction scientifique de Claude Martin et Jana Marasová. Banská Bystrica: Belianum, 2015. p. 55-69. ISBN: 978-80-557-0921-5.Detail
KAŇOVSKÁ, L.; TOMÁŠKOVÁ, E. Trends in Customer Services and Interfunctional Coordination at Manufacturers of Electrical Equipment. In 20th International Scientific Conference "Economics and Management 2015". Procedia Social and Behavioral Sciences. 2015. p. 677-682. ISSN: 1877-0428.Detail
KAŇOVSKÁ, L. Importance of Service Provision by Manufactures. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. International Business Information Management Association, USA: International Business Information Management Association (IBIMA), 2015. p. 1439-1445. ISBN: 978-0-9860419-5-2.Detail
KAŇOVSKÁ, L. Customer Services offered by Manufacturers. In Perspectives of Business and Entrepreneurship Development. Brno, Česká republika: Faculty of Business and Management, Brno University of Technology, 2015. p. 70-74. ISBN: 978-80-214-5226-8.Detail
JUROVÁ, M. Organizace přípravy výroby. Organizace přípravy výroby. Brno: 2015. ISBN: 978-80-214-5247-3.Detail
PUTNOVÁ, A.; REŽŇÁKOVÁ, M. Women-On-Boards Quotas: Benefits and Limitations. In New Horizons in Industry, Business and Education. Heraklion: Technological Educational Institute of Crete, 2015. p. 233-236. ISBN: 978-960-99889-9-5.Detail
CHLEBOVSKÝ, V. Comparison of Czech, Slovak and Swiss Product Innovation Oriented Firms’ Communication in Social Media. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, vol. 63, no. 5, p. 1653-1659. ISSN: 1211-8516.Detail
VESELÝ, J.; KHATEB, F. Certain Aspects of Measurement of Processes and Their Application in Selected Companies in the Czech Republic. In 26th IBIMA Conference. Madrid, Spain: INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 2015. p. 1453-1459. ISBN: 978-0-9860419-5-2.Detail
PUTNOVÁ, A. Position of Women in The Labour Market. In Znalosti pro tržní praxi. Olomouc: Univerzita Palackého v Olomouci, 2015. p. 791-801. ISBN: 978-80-87533-12-3.Detail
CHLEBOVSKÝ, V.; SCHÜLLER, D. Comparison of Czech and Swiss Product Innovative Companies - Environment Friendly and Sustainability Business Orientation. In Proceedings of the 26th International Business Information Management Association Conference. Madrid, Spain: 2015. p. 546-558. ISBN: 978-0-9860419-5-2.Detail
BARTOŠEK, V. The Purchasing Integration: Case Study. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. Proceedings of The 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 859-872. ISBN: 978-0-9860419-5-2.Detail
JUROVÁ, M.; JUŘICA, P. Management of Reverse Logistics in Business Processes. In Proceedings of the 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 2266-2271. ISBN: 978-0-9860419-5-2.Detail
REKOVÁ, E. Development of innovation management in the human resource management in Czech small and medium-sized enterprises through the process of internationalization. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. Spain: Proceedings of The 26th International Business Information Management Association Conference, 2015. p. 1183-1193. ISBN: 978-0-9860419-5-2.Detail
PEKÁREK, J.; SCHÜLLER, D. Importance of Customer Satisfaction Factors in Strategic Marketing: Neural Network Method. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 26. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 1174-1182. ISBN: 978-0-9860419-5-2.Detail
MEGOVÁ, S. Changes to Approach to Business Model in Business Cycle: A Study of Companies Operating in the IT services Field. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 2015. p. 1149-1153. ISBN: 978-0-9860419-5-2.Detail
MAZÁNEK, L. Application of contemporary management approaches in the field of corporate crisis management. In Perspectives of Business and Entrepreneurship Development: Economic, Management, Finance and System Engineering from the Academic and Practicioners Views. Brno: 2015. p. 96-106. ISBN: 978-80-214-5226-8.Detail
MAZÁNEK, L.; KONEČNÁ, Z. Leadership Concepts and Theories: Development in Framework of Company Management. In Innovation Management and Sustainable Economic Competetive Advantage: From Regional Development to Global Growth. Madrid, Spain: 2015. p. 1154-1163. ISBN: 978-0-9860419-5-2.Detail
KONEČNÁ, Z. Internatinal Management: Effective Cooperation in Multicultural Environment Of Companies Established in the Czech Republic. In Innovation Management and Sustainable Economic Competetive Advantage: From Regional Development to Global Growth. Madrid, Spain: International Business Information Management Association, 2015. p. 1245-1253. ISBN: 978-0-9860419-5-2.Detail
MAZÁNEK, L. Selected Developmental Methods Used to Achieve a Rise in Corporate Leadership Efficiency. In Innovation Management and Sustainable Economic Competetive Advantage: From Regional Development to Global Growth. Madrid, Spain: 2015. p. 1164-1173. ISBN: 978-0-9860419-5-2.Detail
HANZELKA, M. Using the Concept of Customer Life - Time Value in Internal Marketing Management Companies from Financial Market. In In INNOVATION VISION 2020: From Regional Development Sustainability to Global Economic Growth. Management Conference (25th IBIMA) on 7- 8 May 2015 in Amsterdam. Management Conference (25th IBIMA) on 7-8 May 2015 in Amsterdam: IBIMA, 2015. p. 2534-2542. ISBN: 978-0-9860419-4-5.Detail
SCHÜLLER, D.; VIDECKÁ, Z.; CHALUPSKÝ, V. Consumer House of Quality Matrix for Shopping Decision Making Process. In 2nd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2015. SGEM International Multidisciplinary Scientific Conference on Social Sciences and Arts. Albena, Bulgaria: Bulgarian Academy of Sciences, 2015. p. 131-138. ISBN: 978-619-7105-48-3. ISSN: 2367-5659.Detail
SCHÜLLER, D. Geographical Market Segmentation of EU Countries for New Entrants – Hierarchical Agglomerative Clustering Method. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 26. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 531-538. ISBN: 978-0-9860419-5-2.Detail
SCHÜLLER, D.; PEKÁREK, J.; RAŠTICOVÁ, M. Managerial Decisions on Optimal Number of Demand Segments. In 2nd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2015. 2. Albena, Bulgaria: Bulgarian Academy of Sciences, 2015. p. 545-552. ISBN: 978-619-7105-48-3.Detail
NOVÁK, P. Well-Educated Manager: Myth or Truth?. In Proceedings of The 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 715-723. ISBN: 978-0-9860419-5-2.Detail
MILICHOVSKÝ, F. Measuring indicators for marketing effectiveness in Czech companies. Revista de Metodos Cuantitativos para la Economia y la Empresa, 2015, vol. 10, no. 20, p. 3-24. ISSN: 1886-516X.Detail
FOJTŮ, K.; MRÁČEK, P. Consumer Behavior in Outdoor-Clothing Segment. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 2015. p. 1278-1284. ISBN: 978-0-9860419-5-2.Detail
MAZÁNEK, L. Leadership During Crisis: Threat Identification and Solution Proposal. TRENDY EKONOMIKY A MANAGEMENTU, 2015, vol. 9, no. 24, p. 61-70. ISSN: 1802-8527.Detail
KOPČÁNI, J. Development of Logistics Areas in the Years 2006 - 2014. LOGI - Scientific Journal on Transport and Logistics, 2015, vol. VOL: VI., no. 2, p. 66-78. ISSN: 1804-3216.Detail
REKOVÁ, E. Marketingové strategie firem „born globals“ v podmínkách internacionalizace. In Workshop specifického výzkumu 2015. Brno: 2015. s. 55-67. ISBN: 978-80-214-5332-6.Detail
REKOVÁ, E. The "Born Globals" Phenomenon in Czech Republic. In 9TH INTERNATIONAL SCIENTIFIC CONFERENCE - BUSINESS AND MANAGEMENT 2016. Vilnius, LITHUANIA: VGTU Press, 2016. p. 1-8. ISBN: 9786094579219.Detail
ŽÁKOVSKÁ, M. System Theory Approach Integrated IntoThe Supply Chain Management. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. Proceedings of The 26th International Business Information Management Association Conference. Madrid, Spain: International Business Information Management Association (IBIMA), 2015. p. 2570-2578. ISBN: 978-0-9860419-5-2.Detail
SLAVÍK, J. Internal Corporate Communication in the Era of New Digital Technology and Industry 4.0. In Workshop specifického výzkumu 2015. Brno: Vysoké učení technické v Brně, Fakulta podnikatelská, 2015. p. 68-73. ISBN: 978-80-214-5332-6.Detail
RAŠTICOVÁ, M.; KONEČNÝ, Š. Work-Life Balance Reality among Czech Managers: Staying Halfway. Journal of Electronic Banking Systems, 2016, vol. 2016, no. 1, p. 1-16. ISSN: 2165-9982.Detail
KONEČNÁ, Z. Aspects of Effective Communication in International Environment (Results of Qualitative Empirical Research). In 3rd International Multidisciplinary Scientific Conference on Social Sciences and Arts. 1. Wien: STEF92 Technology Ltd., 2016. p. 797-804. ISBN: 978-619-7105-51-3.Detail
KONEČNÁ, Z.; ŠKAPA, S. Preparation of Expatriates for an International Assignment: A Case of the Czech Republic. In 3rd International Multidisciplinary Scientific Conference on Social Sciences and Arts. 1. Wien: STEF92 Technology Ltd., 2016. p. 423-430. ISBN: 978-619-7105-51-3.Detail
KONEČNÁ, Z. The HR-Staff Ratio – How to Calculate Easily? A Theoretical Model und Practical Application Compared Interculturally. Steyr: Unviersity of Applied Sciences Upper Austria, 2016.Detail
KONEČNÁ, Z. Transformational leadership according to competitiveness of small enterprises. Steyr: University of Applied Sciences Upper Austria, 2016.Detail
KONEČNÁ, Z.; MAZÁNEK, L. Personnel Marketing as Perceived by HR Managers in Czech Republic: Results of a Qualitative Research Study. World Academy of Science, Engineering and Technology (electronic), 2016, vol. 10, no. 5, p. 2885-2889. ISSN: 2010-3778.Detail
ŽÁKOVSKÁ, M.; POLÁČEK, T. Usage of Decision Making Tools within Decision of Implementation of Production Capacity Planning. Smart and Efficient Economy: Preparation for the Future Innovative Economy. Brno: Ing. Vladislav Pokorný - LITERA, 2016. p. 177-177. ISBN: 978-80-214-5355-5.Detail
MEGOVÁ, S.; PÁLKA, L. BUSINESS MODEL: TOOL FOR FINANCIAL MANAGEMENT OF A NEW COMPANY. QUAERE. Hradec Králové: MAGNANIMITAS, Hradec Králové, Česká republika, 2016, 2016. p. 54-59. ISBN: 978-80-87952-15-3.Detail
MILICHOVSKÝ, F. Realisation of marketing activities according to corporate size. In Proceedings of the 9th International Conference "European Entrepreneurship Forum 2015: Efrficiency in the Private and the Public Sector. Praha: Newton books, a.s., 2015. p. 118-126. ISBN: 978-80-87325-06-3.Detail
HANZELKA, M. Using the Concept of Customer Life - Time Value for Internal Customers of Insurance Market. In The 27th IBIMA Conference Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth. Innovation Management and Education Excellence Vision 2020. Milan, Italy: The 27 International Business Information Management Association Conference, 2016. p. 2407-2417. ISBN: 9780986041969.Detail
KITA, P. Multiple customer value business model incorporation in the context of environmental challenges of sustainable development. In Workshop specifického výzkumu 2015. Brno: Fakulta podnikatelská, Vysoké učení technické, 2015. p. 26-36. ISBN: 978-80-214-5332-6.Detail
HANZELKA, M. Using the concept of Customer Life - time Value for Internal Customers. In Innovation Management and Sustainable Economic Competitive Advantage: From Regional Development to Global Growth. 26. Madrid, Spain, 2015: The 26th International Business Information Management Association Conference, 2015. p. 2904-2913. ISBN: 9780986041952.Detail
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CHLEBOVSKÝ, V.; ZICH, R. FP FORUM: Základní kámen ekonomiky? aneb rodinný podnik nemusí být Cosa Nostra!. 2016.Detail
CHLEBOVSKÝ, V. FP FORUM: Startupy v éře digitalizace - adrenalin a dobrodružství?. 2016.Detail
CHLEBOVSKÝ, V. FP FORUM: BREXIT: How can business show go on?. 2017.Detail
CHLEBOVSKÝ, V. FP FORUM: Vysoká škola = vysoká hra!?. 2017.Detail
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Gabriele Sauberer , Aliyou Mana Hamadou, Jolanta Maj, Valery Senichev: 22nd European Conference, EuroSPI 2015. Ankara (30.09.2015)Detail